{"id":85382,"date":"2025-08-12T00:13:35","date_gmt":"2025-08-11T22:13:35","guid":{"rendered":"https:\/\/www.infokuryr.cz\/n\/?p=85382"},"modified":"2025-08-11T15:22:29","modified_gmt":"2025-08-11T13:22:29","slug":"zlaty-zeton-prinesl-radost-zakaznici-tesco-o-vikendu-rozdelili-450-000-kc-na-podporu-deti-a-mladych","status":"publish","type":"post","link":"https:\/\/www.infokuryr.cz\/n\/2025\/08\/12\/zlaty-zeton-prinesl-radost-zakaznici-tesco-o-vikendu-rozdelili-450-000-kc-na-podporu-deti-a-mladych\/","title":{"rendered":"Zlat\u00fd \u017eeton p\u0159inesl radost: Z\u00e1kazn\u00edci Tesco o v\u00edkendu rozd\u011blili 450 000 K\u010d na podporu d\u011bt\u00ed a mlad\u00fdch"},"content":{"rendered":"
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V sobotu 9. srpna se ve vybran\u00fdch prodejn\u00e1ch Tesco po cel\u00e9 \u010cesk\u00e9 republice konala speci\u00e1ln\u00ed akce grantov\u00e9ho programu<\/strong>\u00a0<\/strong>Spr\u00e1vn\u00fd start. Z\u00e1kazn\u00edci m\u011bli jedine\u010dnou mo\u017enost rozhodnout o mimo\u0159\u00e1dn\u00e9 finan\u010dn\u00ed podpo\u0159e pro organizace pom\u00e1haj\u00edc\u00ed d\u011btem a mlad\u00fdm lidem. V r\u00e1mci roz\u0161\u00ed\u0159en\u00ed grantu formou aktivity Zlat\u00fd \u017eeton<\/strong>\u00a0<\/strong>z\u00edskala v ka\u017ed\u00e9 z<\/strong>\u00a0<\/strong>10 zapojen\u00fdch prodejen jedna ze t\u0159\u00ed dobro\u010dinn\u00fdch organizac\u00ed grant ve v\u00fd\u0161i 45\u00a0000 K\u010d. Celkem bylo v\u00a0r\u00e1mci druh\u00e9ho kola grantov\u00e9ho programu Spr\u00e1vn\u00fd start po cel\u00e9 \u010cesk\u00e9 republice rozd\u011bleno v\u00edce ne\u017e 3,1 milionu korun, k\u00a0nim\u017e Zlat\u00fd \u017eeton p\u0159idal dal\u0161\u00edch 450\u00a0000 K\u010d. <\/strong><\/p>\n

\u201eZlat\u00fd \u017eeton se uk\u00e1zal jako skv\u011bl\u00fd zp\u016fsob, jak zapojit z\u00e1kazn\u00edky do rozhodov\u00e1n\u00ed o tom, kam pomoc poputuje. Z\u00e1rove\u0148 jsme t\u00edm roz\u0161\u00ed\u0159ili na\u0161i podporu na dal\u0161\u00ed projekty, kter\u00e9 maj\u00ed skute\u010dn\u00fd dopad na \u017eivoty d\u011bt\u00ed a mlad\u00fdch lid\u00ed,\u201c<\/em> uvedla\u00a0Zuzana Grin\u010dov\u00e1, marketingov\u00e1 \u0159editelka Tesco Stores \u010cR a ambasadorka programu Spr\u00e1vn\u00fd start.<\/p>\n

Zlat\u00fd \u017eeton v<\/strong>\u00a0<\/strong>hodnot\u011b 45<\/strong>\u00a0<\/strong>000 K\u010d<\/strong><\/h3>\n

Z\u00e1kazn\u00edci se do akce aktivn\u011b zapojili\u00a0a ka\u017ed\u00fd z\u00a0deseti vylosovan\u00fdch zlat\u00fdch \u017eeton\u016f ud\u011blal organizac\u00edm velkou radost. Ud\u00e1lost Zlat\u00fd \u017eeton se konala\u00a0v sobotu 9. srpna od 12:00 do 13:00\u00a0ve vybran\u00fdch prodejn\u00e1ch Tesco nap\u0159\u00edklad v\u00a0Praze na Edenu, v\u00a0Dub\u010di, v\u00a0Mari\u00e1nsk\u00fdch l\u00e1zn\u00edch nebo ve Fr\u00fddku M\u00edstku. Z\u00e1kazn\u00edci, kte\u0159\u00ed v\u00a0t\u00e9to dob\u011b nakoupili, se mohli zapojit do losov\u00e1n\u00ed a ze stovky \u017eeton\u016f si vyt\u00e1hnout pr\u00e1v\u011b ten zlat\u00fd. Ten, kdo zlat\u00fd \u017eeton vylosoval, rozhodl, kter\u00e1 z organizac\u00ed z\u00edsk\u00e1 mimo\u0159\u00e1dn\u00fd grant.<\/p>\n

Na prodejn\u00e1ch prob\u00edhal\u00a0doprovodn\u00fd program v podob\u011b prezentace organizac\u00ed a aktivit pro z\u00e1kazn\u00edky. V prodejn\u011b\u00a0Eden\u00a0se nap\u0159\u00edklad p\u0159edstavili Zdravotn\u00ed klauni, kte\u0159\u00ed tentokr\u00e1t bavili losuj\u00edc\u00ed z\u00e1kazn\u00edky, ale jinak je jejich c\u00edlem p\u0159in\u00e1\u0161et \u00fasm\u011bv d\u011btem v\u00a0nemocnic\u00edch. P\u0159ipojila se tak\u00e9 Spole\u010dnost pro ranou p\u00e9\u010di s\u00a0hmatov\u00fdm pexesem, kter\u00e1 podporuje rodiny d\u011bt\u00ed s\u00a0hendikepem.<\/p>\n

Tato v\u00fdjime\u010dn\u00e1 akce propojila z\u00e1kazn\u00edky s m\u00edstn\u00edmi organizacemi a umo\u017enila jim p\u0159\u00edmo ovlivnit, komu pomoc p\u0159ipadne.<\/p>\n

Spr\u00e1vn\u00fd start pokra\u010duje<\/strong><\/h3>\n

Grantov\u00fd program Spr\u00e1vn\u00fd start<\/a> navazuje na \u00fasp\u011b\u0161n\u00fd projekt \u201eVy rozhodujete, my pom\u00e1h\u00e1me\u201c, v jeho\u017e r\u00e1mci Tesco rozd\u011blilo t\u00e9m\u011b\u0159\u00a060 milion\u016f korun\u00a0na podporu komunitn\u00edch projekt\u016f. V leto\u0161n\u00edm roce bylo v r\u00e1mci druh\u00e9ho kola programu rozd\u011bleno v\u00edce ne\u017e\u00a03,1 milionu korun, p\u0159i\u010dem\u017e nadstavba programu Zlat\u00fd \u017eeton p\u0159idala dal\u0161\u00edch\u00a0450 000 K\u010d\u00a0na podporu deseti dal\u0161\u00edch projekt\u016f.<\/p>\n

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 <\/p>\n","protected":false},"excerpt":{"rendered":"

V sobotu 9. srpna se ve vybran\u00fdch prodejn\u00e1ch Tesco po cel\u00e9 \u010cesk\u00e9 republice konala speci\u00e1ln\u00ed…<\/p>\n","protected":false},"author":2,"featured_media":85383,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[245,2726,331,9633],"_links":{"self":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/85382"}],"collection":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/comments?post=85382"}],"version-history":[{"count":0,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/85382\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media\/85383"}],"wp:attachment":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media?parent=85382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/categories?post=85382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/tags?post=85382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}