{"id":52648,"date":"2024-04-29T00:43:18","date_gmt":"2024-04-28T22:43:18","guid":{"rendered":"https:\/\/www.infokuryr.cz\/n\/?p=52648"},"modified":"2024-04-28T17:51:01","modified_gmt":"2024-04-28T15:51:01","slug":"jindrich-kulhavy-placeny-seznam","status":"publish","type":"post","link":"https:\/\/www.infokuryr.cz\/n\/2024\/04\/29\/jindrich-kulhavy-placeny-seznam\/","title":{"rendered":"Jind\u0159ich Kulhav\u00fd: Placen\u00fd Seznam?"},"content":{"rendered":"
<\/div>\n

Koncesion\u00e1\u0159sk\u00e9 poplatky u ve\u0159ejnopr\u00e1vn\u00edch m\u00e9di\u00ed plat\u00edme ji\u017e dlouho a s\u00a0velkou nevol\u00ed. P\u0159esto\u017ee nepot\u0159ebujeme \u010cT a \u010cRo v\u016fbec sledovat, co\u017e je vcelku p\u0159i existenci mnoha jin\u00fdch stanic jednoduch\u00e9, pen\u00edze jim pos\u00edlat mus\u00edme. Podporujeme t\u00edm jen vytv\u00e1\u0159en\u00ed publicistick\u00fdch manipulac\u00ed a l\u017e\u00ed dopln\u011bn\u00fdch \u010dasto historickou filmovou a seri\u00e1lovou tvorbou. \u00daniku placen\u00ed naprosto nesmysln\u00fdch \u010d\u00e1stek bez rizika jist\u00fdch komplikac\u00ed \u00a0\u00fapln\u011b nejde, nav\u00edc u firem vlastn\u00edc\u00edch auta a po\u010d\u00edta\u010de se jedn\u00e1 o doslovnou \u0161ikanu. Netu\u0161\u00edme, kolik lid\u00ed sleduje ve\u0159ejnopr\u00e1vn\u00ed m\u00e9dia, ale my k\u00a0nim rozhodn\u011b nepat\u0159\u00edme.<\/span><\/p>\n

\n

\u00a0 K\u00a0placen\u00fdm form\u00e1t\u016fm se v\u0161ak st\u00e1le \u010dast\u011bji uchyluj\u00ed i soukrom\u00e9 subjekty. Uzam\u010den\u00e9 \u010dl\u00e1nky maj\u00ed p\u0159in\u00e9st provozovatel\u016fm web\u016f pen\u00edze na pokryt\u00ed n\u00e1klad\u016f a zisk\u016f tam, kde reklamy nesta\u010d\u00ed. Vzhledem k\u00a0mno\u017estv\u00ed r\u016fzn\u00fdch str\u00e1nek je popt\u00e1vka po propagaci ni\u017e\u0161\u00ed, nav\u00edc Finan\u010dn\u00ed spr\u00e1va si kolem reklamn\u00ed \u010dinnosti stanovuje sv\u00e1 pravidla a m\u011b\u0159\u00ed ka\u017ed\u00e9mu r\u016fzn\u00fdm metrem. V podstat\u011b p\u0159es neuzn\u00e1n\u00ed n\u00e1klad\u016f na propagaci m\u016f\u017ee inzerenty p\u0159edev\u0161\u00edm u men\u0161\u00edch subjekt\u016f odrazovat a dos\u00e1hnout na jej\u00ed eliminaci a nedostatek p\u0159\u00edjm\u016f u poskytovatel\u016f. Ostatn\u011b to se net\u00fdk\u00e1 jen m\u00e9di\u00ed, ale i sportovn\u00ed sf\u00e9ry, kde chyb\u00ed sponzo\u0159i. Jist\u011b, reklama m\u016f\u017ee fungovat jako pra\u010dka pen\u011bz, o tom v\u00ed sv\u00e9 nap\u0159\u00edklad Babi\u0161, na druhou stranu Agrofert poskytuje dost financ\u00ed i tam, kde ostatn\u00ed nevid\u00edme. Probl\u00e9m nen\u00ed v\u00a0propagaci, ale v\u00a0obrovsk\u00e9m da\u0148ov\u00e9m zat\u00ed\u017een\u00ed a n\u00e1sledn\u00e9m mizern\u00e9m hospoda\u0159en\u00ed politik\u016f mysl\u00edc\u00edch si, \u017ee jsou st\u00e1t. A stejn\u011b \u0161patn\u011b jsou vyu\u017e\u00edv\u00e1ny pen\u00edze plynouc\u00ed z\u00a0neopodstatn\u011bn\u00fdch koncesion\u00e1\u0159sk\u00fdch poplatk\u016f.<\/p>\n

\"\"<\/a><\/p>\n

Je s\u00a0podivem, \u017ee se k\u00a0poplatk\u016fm za u\u017e\u00edv\u00e1n\u00ed \u010di konzumaci obsahu web\u016f uchyluj\u00ed i velk\u00e1 internetov\u00e1 m\u00e9dia. Jist\u011b, ta, kter\u00e1 vych\u00e1z\u00ed i v\u00a0ti\u0161t\u011bn\u00e9 podob\u011b, ztratila mnoho \u010dten\u00e1\u0159\u016f. Mobiln\u00ed telefony vytla\u010duj\u00ed klasick\u00e9 noviny a \u010dasopisy, tr\u017eby klesaj\u00ed. Je to vcelku logick\u00fd posun, z\u00e1rove\u0148 se ale zjednodu\u0161uje instalace reklamn\u00edch banner\u016f. N\u011bkdy je jejich podsouv\u00e1n\u00ed extr\u00e9mn\u011b otravn\u00e9 a ani obsah \u010dl\u00e1nku d\u00edky nim nem\u00e1te chu\u0165 do\u010d\u00edst. Nicm\u00e9n\u011b pokud je v\u0161e v\u00a0ur\u010dit\u00e9 rovnov\u00e1ze, jsme ochotni jejich existenci akceptovat. Bohu\u017eel weby o n\u00e1s za\u010daly shroma\u017e\u010fovat mnoho informac\u00ed a \u010dlov\u011bk se dost\u00e1v\u00e1 pod drobnohled. Ka\u017ed\u00e9 otev\u0159en\u00ed str\u00e1nek je povinn\u011b dopln\u011bno jak\u00fdmisi cookies, nav\u00edc p\u0159ed mobilem n\u011bco \u0159eknete a ihned V\u00e1m za\u010dnou chodit reklamy spojen\u00e9 s\u00a0t\u00e9matem hovoru. To p\u0159eci nechceme. Ztr\u00e1ta soukrom\u00ed je u\u017e doslova hmatateln\u00e1.<\/p>\n

V\u00a0posledn\u00ed dob\u011b se k\u00a0m\u00e9di\u00edm vyb\u00edraj\u00edc\u00edm poplatky za men\u0161\u00ed m\u00edru otravov\u00e1n\u00ed p\u0159idal i Seznam. Prolhan\u00fd, manipuluj\u00edc\u00ed a nov\u011b i drah\u00fd. Zdarma ho m\u016f\u017eete pou\u017e\u00edvat tak\u00e9, ale za jakou cenu? Ten \u010dokl v\u00a0jeho logu V\u00e1s bude sledovat p\u0159i ka\u017ed\u00e9m pou\u017eit\u00ed str\u00e1nek i mimo n\u011b. I p\u0159es skute\u010dnost, kterou je tenden\u010dn\u00ed tvorba ve jm\u00e9nu prosazov\u00e1n\u00ed liber\u00e1ln\u00ed politiky, eurohujerstv\u00ed a nen\u00e1visti jak k\u00a0Babi\u0161ovi, SPD, Alternativ\u011b \u010di k Rusku, si na Seznamu \u010dlov\u011bk \u010detl aspo\u0148 o sportu \u010di vyu\u017e\u00edval vyhled\u00e1va\u010d. K\u00a0tomu sice bylo nutno p\u0159elouskat p\u00e1r reklam, ale je\u0161t\u011b to \u0161lo. Te\u010f nov\u011b se bude muset bu\u010f nechat neust\u00e1le lustrovat, nebo platit m\u011bs\u00ed\u010dn\u011b t\u00e9m\u011b\u0159 80 K\u010d. To pro n\u011bkter\u00e9 z\u00a0n\u00e1s \u00a0znamen\u00e1 se Seznamu kone\u010dn\u011b zbavit \u00fapln\u011b. Ostatn\u011b tak bude n\u00e1sledovat iDnes a n\u011bkter\u00e9 dal\u0161\u00ed weby, kter\u00e9 se staly plno lidmi ignorovan\u00fdmi.<\/p>\n

Utahov\u00e1n\u00ed \u0161roub\u016f pokra\u010duje ze v\u0161ech stran. Drah\u00e9 bydlen\u00ed, potraviny, pohonn\u00e9 hmoty, vysok\u00e9 dan\u011b, hrozba v\u00e1lky, zv\u00fd\u0161en\u00e9 poplatky za cokoliv, nyn\u00ed placen\u00e9 informace. K\u00a0tomu nulov\u00e9 soukrom\u00ed. Telefony n\u00e1s poslouchaj\u00ed 24 hodin denn\u011b, jen se li\u0161\u00ed to, kdo je na druh\u00e9m konci. A to v\u010detn\u011b ozbrojen\u00fdch slo\u017eek. V\u00a0Kanad\u011b u\u017e existuj\u00ed oblasti, ze kter\u00fdch p\u0159i v\u00fdjezdu mus\u00edte \u017e\u00e1dat o povolen\u00ed. Sleduj\u00ed n\u00e1s na\u0161e auta, kamery jsou na ka\u017ed\u00e9m rohu. Mnoz\u00ed z\u00a0n\u00e1s tak s\u00a0nostalgi\u00ed vzpom\u00ednaj\u00ed na doby minul\u00e9, kdy byla STB jen slab\u00fdm odvarem toho, co za\u017e\u00edv\u00e1me nyn\u00ed. A Seznam u\u017e d\u00e1vno p\u0159edstihnul Rud\u00e9 pr\u00e1vo.<\/p>\n

Inadhled je mal\u00e9 m\u00e9dium, kter\u00e9 po nikom pen\u00edze nechce, dokonce ne\u017e\u00e1d\u00e1me ani o \u017e\u00e1dnou podporu zas\u00edlanou na \u00fa\u010det. M\u00e1me minimum velmi v\u00e1\u017een\u00fdch partner\u016f a n\u00e1\u0161 obsah je \u010dten\u00e1\u0159\u016fm i d\u00edky nim poskytov\u00e1n zdarma. Je rozhodnut\u00edm ka\u017ed\u00e9ho, zaj\u00edm\u00e1 li se o n\u011bj a je li pro n\u011bj p\u0159\u00ednosn\u00fdm. V\u00edtejte v\u00a0na\u0161em sv\u011bt\u011b a n\u00e1zorov\u00e9m proudu.<\/p>\n

Jind\u0159ich Kulhav\u00fd<\/a><\/p>\n

\"\"<\/p>\n

 <\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Koncesion\u00e1\u0159sk\u00e9 poplatky u ve\u0159ejnopr\u00e1vn\u00edch m\u00e9di\u00ed plat\u00edme ji\u017e dlouho a s\u00a0velkou nevol\u00ed. P\u0159esto\u017ee nepot\u0159ebujeme \u010cT a…<\/p>\n","protected":false},"author":2,"featured_media":52649,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[1503,158,2486,280],"_links":{"self":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/52648"}],"collection":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/comments?post=52648"}],"version-history":[{"count":0,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/52648\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media\/52649"}],"wp:attachment":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media?parent=52648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/categories?post=52648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/tags?post=52648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}