{"id":44809,"date":"2024-01-16T00:40:02","date_gmt":"2024-01-15T23:40:02","guid":{"rendered":"https:\/\/www.infokuryr.cz\/n\/?p=44809"},"modified":"2024-01-15T19:27:28","modified_gmt":"2024-01-15T18:27:28","slug":"penize-nesmrdi-zapadni-korporace-nadale-obchoduji-s-ruskem","status":"publish","type":"post","link":"https:\/\/www.infokuryr.cz\/n\/2024\/01\/16\/penize-nesmrdi-zapadni-korporace-nadale-obchoduji-s-ruskem\/","title":{"rendered":"\u201ePen\u00edze nesmrd\u00ed\u201c \u2013 z\u00e1padn\u00ed korporace nad\u00e1le obchoduj\u00ed s Ruskem"},"content":{"rendered":"<div id=\"fb-root\"><\/div>\n<p><span style=\"font-size: 18pt;\"><strong>Rusk\u00fd trh se 140 miliony lid\u00ed z\u016fst\u00e1v\u00e1 pro z\u00e1padn\u00ed spole\u010dnosti dobr\u00fdm zdrojem p\u0159\u00edjm\u016f, p\u00ed\u0161e ma\u010farsk\u00fd publicista \u00c1ron Nagy<\/strong><\/span><\/p>\n<p><span>Bez ohledu na v\u00e1lku je Rusko trhem se\u00a0<\/span><a class=\"ek-link\" href=\"https:\/\/www.magyarhirlap.hu\/kulfold\/20240114-irgalmatlan-penzeket-keresnek-a-nyugati-multik-oroszorszagban\"><span>140 miliony lid\u00ed<\/span><\/a><span>\u00a0, HDP na obyvatele v parit\u011b kupn\u00ed s\u00edly roste, stejn\u011b jako ro\u010dn\u00ed p\u0159\u00edjem dom\u00e1cnost\u00ed na hlavu, kter\u00fd v prosinci 2022 dos\u00e1hl 7 873 USD oproti 6 566 USD v roce 2021. V d\u016fsledku toho navzdory inflaci , Rusov\u00e9 st\u00e1le maj\u00ed pen\u00edze na n\u00e1kup produkt\u016f.<\/span><\/p>\n<p><span>Po 24. \u00fanoru 2022 m\u011bly z\u00e1padn\u00ed firmy na v\u00fdb\u011br ze t\u0159\u00ed strategi\u00ed v z\u00e1vislosti na tom, jak moc podlehly tlaku a jak jejich provoz ovlivnila s\u00e9rie sankc\u00ed \u201evyroben\u00fdch\u201c na mont\u00e1\u017en\u00ed lince.\u00a0Samoz\u0159ejm\u011b ti, kte\u0159\u00ed se rozhodli odstoupit, obvykle od\u016fvod\u0148ovali sv\u00e9 rozhodnut\u00ed mor\u00e1ln\u00edmi d\u016fvody, zat\u00edmco ti, kte\u0159\u00ed z\u016fstali, p\u0159edkl\u00e1dali r\u016fzn\u00e1 vysv\u011btlen\u00ed.<\/span><\/p>\n<p><span>Ve skute\u010dnosti je toho hodn\u011b co zakr\u00fdvat, proto\u017ee Kreml na\u0159\u00eddil, \u017ee od roku 2023 mus\u00ed zahrani\u010dn\u00ed spole\u010dnosti opou\u0161t\u011bj\u00edc\u00ed zemi prod\u00e1vat sv\u00e1 aktiva rusk\u00fdm kupc\u016fm s 50procentn\u00ed slevou a bude jim \u00fa\u010dtov\u00e1n v\u00fdstupn\u00ed poplatek ve v\u00fd\u0161i minim\u00e1ln\u011b 10 procent hodnotu transakce.\u00a0Jin\u00fdmi slovy, kdo se nepohnul rychle, loni by zaplatil tu\u010dnou cenu.<\/span><\/p>\n<p><span>N\u011bkte\u0159\u00ed z t\u011bch, kte\u0159\u00ed z\u016fstali, zavedli r\u016fzn\u00e9 stupn\u011b vlastn\u00edch omezen\u00ed, jako je neroz\u0161i\u0159ov\u00e1n\u00ed portfolia, zru\u0161en\u00ed pl\u00e1novan\u00e9ho rozvoje nebo omezen\u00ed jejich p\u0159\u00edtomnosti na minimum.<\/span><\/p>\n<p><span>Podle Yaleovy univerzity v\u0161ak v\u00edce ne\u017e 200 nadn\u00e1rodn\u00edch spole\u010dnost\u00ed p\u0159edst\u00edr\u00e1, \u017ee \u017e\u00e1dn\u00e1 velk\u00e1 v\u00e1lka mezi Ukrajinou a Ruskem nen\u00ed.\u00a0Pat\u0159\u00ed mezi n\u011b 15 americk\u00fdch spole\u010dnost\u00ed, 20 n\u011bmeck\u00fdch spole\u010dnost\u00ed, stejn\u00fd po\u010det francouzsk\u00fdch spole\u010dnost\u00ed, 10 japonsk\u00fdch spole\u010dnost\u00ed a 5 britsk\u00fdch spole\u010dnost\u00ed, nemluv\u011b o spole\u010dnostech z jin\u00fdch zem\u00ed.\u00a0Mezi nejzn\u00e1m\u011bj\u0161\u00ed zna\u010dky pat\u0159\u00ed Ariston, Auchan, Braun, Benetton, Calzedonia, Diesel, Globus, Kawasaki, Lacoste, Liebherr, Makita, Mitsubishi, Raiffeisen, Siemens, TEPCO, Tupperware, UniCredit, Yamaha, Zepter.<\/span><\/p>\n<p><span>Philip Morris, PepsiCo, Mars a Nestl\u00e9 se tak\u00e9 dostaly do top 10 z hlediska v\u00fdsledk\u016f.\u00a0Dohromady vyd\u011blaly t\u00e9m\u011b\u0159 1,4 bilionu rubl\u016f (15,49 miliardy eur).\u00a0Jejich managementy mohou b\u00fdt obvi\u0148ov\u00e1ny z nedostate\u010dn\u00e9 podpory Ukrajinc\u016f, ale pen\u00edze jsou st\u00e1le pen\u00edze.<\/span><\/p>\n<p><span>V\u0161echny tyto z\u00e1padn\u00ed spole\u010dnosti samoz\u0159ejm\u011b generuj\u00ed nejen zna\u010dn\u00e9 p\u0159\u00edjmy, ale tak\u00e9 dan\u011b pro ruskou st\u00e1tn\u00ed pokladnu.\u00a0Nazna\u010dil to tak\u00e9 \u010dl\u00e1nek v The Moscow Times loni v \u0159\u00edjnu, kter\u00fd m\u011bl lichotiv\u00fd titulek \u201eZ\u00e1padn\u00ed firmy budou v roce 2023 st\u00e1le dominovat na rusk\u00e9m trhu\u201c.<\/span><\/p>\n<p><span>Rusk\u00e9 vyd\u00e1n\u00ed Forbes nav\u00edc uvedlo, \u017ee z 50 nejv\u011bt\u0161\u00edch zahrani\u010dn\u00edch spole\u010dnost\u00ed je osm st\u00e1le americk\u00fdch.\u00a0V posledn\u00edm \u017eeb\u0159\u00ed\u010dku se \u010c\u00ed\u0148an\u00e9 posunuli na druh\u00e9 m\u00edsto a p\u0159edstihli N\u011bmecko, kter\u00e9 se nyn\u00ed d\u011bl\u00ed o t\u0159et\u00ed m\u00edsto s Franci\u00ed a Tureckem, po p\u011bti spole\u010dnostech.<\/span><\/p>\n<div class=\"wp-block-algori-social-share-buttons-block-algori-social-share-buttons\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-1185\" src=\"http:\/\/www.infokuryr.cz\/n\/wp-content\/uploads\/2021\/04\/kuryr-podpis.png\" alt=\"\" width=\"84\" height=\"24\" \/><\/div>\n<div><\/div>\n<div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Rusk\u00fd trh se 140 miliony lid\u00ed z\u016fst\u00e1v\u00e1 pro z\u00e1padn\u00ed spole\u010dnosti dobr\u00fdm zdrojem p\u0159\u00edjm\u016f, p\u00ed\u0161e ma\u010farsk\u00fd&#8230;<\/p>\n","protected":false},"author":2,"featured_media":11219,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[7],"tags":[41,350,90,22,125],"_links":{"self":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/44809"}],"collection":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/comments?post=44809"}],"version-history":[{"count":0,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/44809\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media\/11219"}],"wp:attachment":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media?parent=44809"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/categories?post=44809"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/tags?post=44809"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}