{"id":37470,"date":"2023-10-04T01:06:12","date_gmt":"2023-10-03T23:06:12","guid":{"rendered":"http:\/\/www.infokuryr.cz\/n\/?p=37470"},"modified":"2023-10-03T10:53:44","modified_gmt":"2023-10-03T08:53:44","slug":"konec-anonymity-jak-o-vas-vase-auto-vi-vic-nez-vas-nejlepsi-pritel","status":"publish","type":"post","link":"https:\/\/www.infokuryr.cz\/n\/2023\/10\/04\/konec-anonymity-jak-o-vas-vase-auto-vi-vic-nez-vas-nejlepsi-pritel\/","title":{"rendered":"Konec anonymity: Jak o v\u00e1s va\u0161e auto v\u00ed v\u00edc ne\u017e v\u00e1\u0161 nejlep\u0161\u00ed p\u0159\u00edtel"},"content":{"rendered":"
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Pronik\u00e1n\u00ed technologi\u00ed do v\u0161ech aspekt\u016f modern\u00edho \u017eivota vedlo k rostouc\u00edm obav\u00e1m o soukrom\u00ed a automobily \u2013 modern\u00ed z\u00e1zraky mobility \u2013 nejsou v\u00fdjimkou.\u00a0Za volantem, obklopen\u00fd digit\u00e1ln\u00edmi rozhran\u00edmi, senzory a konektivitou, je nic netu\u0161\u00edc\u00ed \u0159idi\u010d nen\u00e1padn\u011b uv\u011bzn\u011bn v s\u00edti dohledu.\u00a0High-tech vozidla, kter\u00e1 byla oslavov\u00e1na jako inovativn\u00ed, se ti\u0161e prom\u011bnila ve \u0161piony, kte\u0159\u00ed sleduj\u00ed ka\u017ed\u00fd n\u00e1\u0161 pohyb.<\/strong><\/p>\n

P\u0159i ka\u017ed\u00e9 cest\u011b vytv\u00e1\u0159ej\u00ed za\u0159\u00edzen\u00ed pro ukl\u00e1d\u00e1n\u00ed dat podrobn\u00fd profil na\u0161ich \u017eivot\u016f.\u00a0Znaj\u00ed na\u0161e ka\u017edodenn\u00ed doj\u00ed\u017ed\u011bn\u00ed, na\u0161e cestovn\u00ed zvyky, na\u0161e obl\u00edben\u00e9 destinace a dokonce i slo\u017eitosti na\u0161eho stylu j\u00edzdy.\u00a0Modern\u00ed vozidla jsou st\u00e1le v\u00edce vybavena sofistikovan\u00fdmi technologiemi, jako je GPS, infotainment a telematick\u00e9 syst\u00e9my, kter\u00e9 v\u00fdrobci poskytuj\u00ed informace o stavu a v\u00fdkonu vozidla v re\u00e1ln\u00e9m \u010dase.<\/p>\n

I kdy\u017e jsou tyto inovace chv\u00e1leny pro jejich pohodl\u00ed a vylep\u0161enou bezpe\u010dnost, postupn\u00e9 naru\u0161ov\u00e1n\u00ed soukrom\u00ed, kter\u00e9 s sebou p\u0159in\u00e1\u0161\u00ed, je hlubok\u00e9.\u00a0\u010cetn\u00e9 senzory a kamery v na\u0161ich autech neust\u00e1le monitoruj\u00ed, analyzuj\u00ed a p\u0159en\u00e1\u0161ej\u00ed na\u0161e osobn\u00ed \u00fadaje a vytv\u00e1\u0159ej\u00ed \u0161okuj\u00edc\u00ed p\u0159esn\u00fd obraz na\u0161\u00ed existence.\u00a0Integrace chytr\u00fdch telefon\u016f, jako jsou Apple CarPlay a Android Auto, roz\u0161i\u0159uj\u00ed toto nep\u0159etr\u017eit\u00e9 shroma\u017e\u010fov\u00e1n\u00ed dat a pronikaj\u00ed do hloubky na\u0161\u00ed komunikace, kontakt\u016f a pou\u017e\u00edv\u00e1n\u00ed aplikac\u00ed.<\/p>\n

Kolem diskursu o soukrom\u00ed v aut\u011b je znepokojiv\u00e9 ticho, kter\u00e9 v\u00fdrobc\u016fm a technologick\u00fdm spole\u010dnostem umo\u017e\u0148uje uspo\u0159\u00e1dat tichou symfonii extrakce dat.\u00a0Tyto rozs\u00e1hl\u00e9 informace nejsou tajn\u011b hromad\u011bny, ale \u010dasto sd\u00edleny nebo prod\u00e1v\u00e1ny t\u0159et\u00edm stran\u00e1m, sp\u0159\u00e1daj\u00edce bezpo\u010det pramen\u016f dat do velk\u00e9 tapis\u00e9rie, kter\u00e1 z na\u0161ich \u017eivot\u016f d\u011bl\u00e1 otev\u0159enou knihu pro inzerenty, poji\u0161\u0165ovac\u00ed spole\u010dnosti a potenci\u00e1ln\u011b zlomysln\u00e9 akt\u00e9ry.\u00a0D\u016fsledky tohoto neomezen\u00e9ho p\u0159\u00edstupu jsou rozmanit\u00e9 a ovliv\u0148uj\u00ed nejen soukrom\u00ed jednotlivce, ale maj\u00ed tak\u00e9 dalekos\u00e1hl\u00e9 soci\u00e1ln\u00ed d\u016fsledky.<\/p>\n

Komercializace osobn\u00edch \u00fadaj\u016f se stala z\u00e1kladn\u00edm pil\u00ed\u0159em sou\u010dasn\u00e9ho kapitalismu.\u00a0V tomto dystopick\u00e9m vypr\u00e1v\u011bn\u00ed se na\u0161e \u0159idi\u010dsk\u00e9 n\u00e1vyky, cestovn\u00ed c\u00edle a konverzace v aut\u011b prom\u011bn\u00ed v lukrativn\u00ed datov\u00e9 body, kter\u00e9 lze vyu\u017e\u00edt.\u00a0Tato monetizace osobn\u00edch zku\u0161enost\u00ed vyvol\u00e1v\u00e1 etick\u00e9 ot\u00e1zky, kter\u00e9 zd\u016fraz\u0148uj\u00ed nap\u011bt\u00ed mezi technologick\u00fdm pokrokem a posv\u00e1tnost\u00ed soukrom\u00ed jednotlivce.<\/p>\n

Nav\u00edc rozs\u00e1hl\u00e9 a slo\u017eit\u00e9 s\u00edt\u011b, kter\u00e9 tyto automobilov\u00e9 tit\u00e1ny spojuj\u00ed, poskytuj\u00ed \u00farodnou p\u016fdu pro kyberzlo\u010dince.\u00a0Tito dareb\u00e1ci, vybaven\u00ed st\u00e1le d\u016fmysln\u011bj\u0161\u00edmi zbran\u011bmi, jsou schopni napadnout tato digit\u00e1ln\u00ed svatyn\u011b a zp\u016fsobit zk\u00e1zu, nejen \u017ee naru\u0161uj\u00ed soukrom\u00ed jednotlivc\u016f, ale tak\u00e9 v\u00e1\u017en\u011b ohro\u017euj\u00ed ve\u0159ejnou bezpe\u010dnost.<\/p>\n

Z\u00e1ke\u0159n\u00e1 souhra technologie a soukrom\u00ed v automobilu p\u0159ipom\u00edn\u00e1 v\u0161udyp\u0159\u00edtomn\u00fd sledovac\u00ed apar\u00e1t, kter\u00fd vyvol\u00e1v\u00e1 orwellovsk\u00e9 dystopie.\u00a0Nespo\u010det senzor\u016f, digit\u00e1ln\u00edch rozhran\u00ed a mo\u017enost\u00ed p\u0159ipojen\u00ed, kter\u00e9 obklopuj\u00ed modern\u00edho \u0159idi\u010de, nejsou jen n\u00e1stroje, ale st\u00e1vaj\u00ed se bd\u011bl\u00fdmi str\u00e1\u017eci, kte\u0159\u00ed zaznamen\u00e1vaj\u00ed ka\u017ed\u00fd n\u00e1\u0161 pohyb se znepokojivou p\u0159esnost\u00ed.<\/p>\n

V\u011bt\u0161ina lid\u00ed, kte\u0159\u00ed maj\u00ed ur\u010ditou p\u0159edstavu o tom, do jak\u00e9 m\u00edry mobiln\u00ed za\u0159\u00edzen\u00ed, webov\u00e9 str\u00e1nky a online slu\u017eby naru\u0161uj\u00ed jejich soukrom\u00ed, nebude p\u0159ekvapena, kdy\u017e zjist\u00ed, \u017ee jejich \u201echytr\u00e1\u201c auta tak\u00e9 shroma\u017e\u010fuj\u00ed \u00fadaje o jejich poloze, c\u00edlech j\u00edzdy a shroma\u017e\u010fuj\u00ed \u00fadaje o jejich j\u00edzd\u011b. chov\u00e1n\u00ed.<\/p>\n

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Rozsah dat shrom\u00e1\u017ed\u011bn\u00fdch 25 velk\u00fdmi v\u00fdrobci automobil\u016f je v\u0161ak mnohem \u0161ir\u0161\u00ed.<\/p>\n

Informace o v\u00fdrazu obli\u010deje, rase a v\u00e1ze shrom\u00e1\u017ed\u011bn\u00e9 r\u016fzn\u00fdmi kamerami, mikrofony a senzory v nov\u00fdch autech mo\u017en\u00e1 je\u0161t\u011b nejsou \u0161okuj\u00edc\u00ed zpr\u00e1vou \u2013 ale co genetick\u00e9 informace, sexu\u00e1ln\u00ed aktivita, zdravotn\u00ed stav a imigra\u010dn\u00ed status?<\/p>\n

Google chce o u\u017eivatel\u00edch v\u011bd\u011bt nejen \u201ejen\u201c jejich aktivity, preference a m\u00edsto pobytu, ale tak\u00e9 hloubku a \u0161\u00ed\u0159i jejich informac\u00ed.<\/p>\n

V\u0161echny tyto informace shroma\u017e\u010fuj\u00ed od \u0159idi\u010d\u016f a cestuj\u00edc\u00edch spole\u010dnosti jako Nissan, Ford, BMW, Tesla, Volkswagen a dal\u0161\u00edch 20 p\u0159edn\u00edch zna\u010dek za \u00fa\u010delem prodeje t\u0159et\u00edm stran\u00e1m.\u00a0A t\u0159et\u00edmi stranami nem\u00e1me na mysli pouze zprost\u0159edkovatele dat, ale tak\u00e9 org\u00e1ny \u010dinn\u00e9 v trestn\u00edm \u0159\u00edzen\u00ed a dal\u0161\u00ed.<\/p>\n

A pro\u010d?\u00a0Kr\u00e1tk\u00e1 a jasn\u00e1 odpov\u011b\u010f zn\u00ed: pen\u00edze.\u00a0Spoustu pen\u011bz, kter\u00e9 si tito giganti mohou vyd\u011blat nav\u00edc k p\u0159\u00edjm\u016fm ze samotn\u00e9ho prodeje aut.\u00a0Podle n\u011bkter\u00fdch odhad\u016f bude m\u00edt pr\u016fmysl, kter\u00fd se vytvo\u0159il kolem monetizace dat shrom\u00e1\u017ed\u011bn\u00fdch automobily, do roku 2030 za m\u00e9n\u011b ne\u017e deset let hodnotu 750 miliard dolar\u016f.<\/p>\n

(Pamatujte si to, a\u017e v\u00e1m vl\u00e1da p\u0159\u00ed\u0161t\u011b \u0159ekne, \u017ee do nov\u00fdch aut mus\u00ed b\u00fdt instalov\u00e1na \u0159ada kamer, senzor\u016f atd., proto\u017ee to vy\u017eaduje z\u00e1kon \u201epro va\u0161i vlastn\u00ed bezpe\u010dnost a bezpe\u010dnost silnice\u201c \u2013 a mimo \u017e\u00e1dn\u00fd jin\u00fd d\u016fvod ).<\/p>\n

Krom\u011b vlastn\u00edch \u0161pion\u00e1\u017en\u00edch schopnost\u00ed senzor\u016f atd. jsou tato data shroma\u017e\u010fov\u00e1na tak\u00e9 r\u016fzn\u00fdmi aplikacemi nainstalovan\u00fdmi v syst\u00e9mu vozidla, ale tak\u00e9 telefony p\u0159ipojen\u00fdmi k vozidlu, jako\u017e i webov\u00fdmi str\u00e1nkami firem, prodejc\u016f automobil\u016f a telematick\u00fdch web\u016f vozidel.<\/p>\n

A pamatujte, jsou to st\u00e1le komer\u010dn\u00ed spole\u010dnosti.\u00a0\u010clov\u011bk se div\u00ed, co mohou vl\u00e1dy ud\u011blat.<\/p>\n

To je ale t\u00e9ma, kter\u00fdm se chce zab\u00fdvat m\u00e1lokdo.\u00a0M\u00edsto toho existuje n\u011bkolik zpr\u00e1v, kter\u00e9 zkoumaj\u00ed, do jak\u00e9 m\u00edry v\u00fdrobci automobil\u016f na n\u011bkter\u00fdch p\u0159edn\u00edch trz\u00edch (USA, N\u011bmecko, Japonsko, Francie a Ji\u017en\u00ed Korea) respektuj\u00ed ochranu dat \u2013 nebo ne.<\/p>\n

Z\u00e1v\u011bry nejsou zalo\u017eeny na tajn\u00e9m dokumentu poskytnut\u00e9m whistleblowerem nebo na \u017e\u00e1dostech o svobod\u011b informac\u00ed (FOIA).<\/p>\n

Vznikaj\u00ed jednodu\u0161e z toho, co drtiv\u00e1 v\u011bt\u0161ina majitel\u016f aut nikdy neud\u011bl\u00e1: \u010d\u00edst z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f, stahovat (a testovat) aplikace a komunikovat s v\u00fdrobci.<\/p>\n

Japonsk\u00e1 spole\u010dnost Nissan je zvl\u00e1\u0161t\u011b vyzdvihov\u00e1na pro \u0161patn\u00e9 zach\u00e1zen\u00ed se sv\u00fdmi z\u00e1kazn\u00edky, pokud jde o ochranu dat.\u00a0To je v\u0161ak uvedeno v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f v\u00fdrobce, kter\u00e9 si ka\u017ed\u00fd, kdo m\u00e1 z\u00e1jem, m\u016f\u017ee p\u0159e\u010d\u00edst.<\/p>\n

Spole\u010dnost nevysv\u011btluje, jak to v\u0161echno d\u011bl\u00e1, ale shroma\u017e\u010fuje tento typ dat: sexu\u00e1ln\u00ed aktivitu, zdravotn\u00ed diagn\u00f3zy a genetick\u00e1 data, preference, vlastnosti, psychick\u00e9 sklony, predispozice, chov\u00e1n\u00ed, postoje, inteligenci, schopnosti a sklony.<\/p>\n

A z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f \u0159\u00edkaj\u00ed, \u017ee kdy\u017e si koup\u00edte nov\u00fd Nissan, souhlas\u00edte s t\u00edm, \u017ee umo\u017en\u00edte spole\u010dnosti prod\u00e1vat tyto informace o t\u011ble a mysli (a mo\u017en\u00e1 i o du\u0161i) r\u016fzn\u00fdm komer\u010dn\u00edm a vl\u00e1dn\u00edm t\u0159et\u00edm stran\u00e1m.<\/p>\n

Pro srovn\u00e1n\u00ed, n\u011bmeck\u00fd koncern Volkswagen vypad\u00e1 t\u00e9m\u011b\u0159 krotce ve sv\u00e9m hladu po nej\u017e\u00e1dan\u011bj\u0161\u00ed m\u011bn\u011b sou\u010dasnosti, citliv\u00fdch osobn\u00edch \u00fadaj\u00edch lid\u00ed: Spole\u010dnost bude vyhled\u00e1vat a pou\u017e\u00edvat n\u00e1sleduj\u00edc\u00ed informace, jak uzn\u00e1 za vhodn\u00e9 (ale pouze pro \u201emarketingov\u00e9 \u00fa\u010dely „): pohlav\u00ed, v\u011bk a styl j\u00edzdy (v\u010detn\u011b v\u011bc\u00ed, kter\u00e9 byste o\u010dek\u00e1vali, jako je pou\u017eit\u00ed bezpe\u010dnostn\u00edho p\u00e1su, ale tak\u00e9 podrobn\u011bj\u0161\u00ed v\u011bci, jako jsou \u201ebrzdov\u00e9 n\u00e1vyky“).<\/p>\n

A pak jsou tu spole\u010dnosti jako Toyota, kter\u00e9 d\u011blaj\u00ed sv\u00e9 z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f pro b\u011b\u017en\u00e9ho \u010dlov\u011bka tak ohromuj\u00edc\u00ed, \u017ee je zabal\u00ed do 12 dokument\u016f.<\/p>\n

Zd\u00e1 se, \u017ee \u201esexu\u00e1ln\u00ed \u017eivot\u201c je obzvl\u00e1\u0161t\u011b zaj\u00edmav\u00fd, proto\u017ee se tak\u00e9 objevuje v z\u00e1sad\u00e1ch \u201esoukrom\u00ed\u201c spole\u010dnosti Kia, co\u017e znamen\u00e1, \u017ee tato data jsou voln\u011b dostupn\u00e1 a zd\u00e1 se, \u017ee Mercedes se odli\u0161uje t\u00edm, \u017ee zahrnuje n\u011bkter\u00e9 ze sv\u00fdch model\u016f, ze v\u0161eho, co se prod\u00e1v\u00e1 s p\u0159edinstalovan\u00fdmi Tik tak.<\/p>\n

Ale je to hor\u0161\u00ed: majitel vozidla\/\u0159idi\u010d s t\u00edm m\u016f\u017ee souhlasit v\u011bdom\u011b nebo nev\u011bdom\u011b, ale povaha automobil\u016f znamen\u00e1, \u017ee shrom\u00e1\u017ed\u011bn\u00e1 data ovliv\u0148uj\u00ed ka\u017ed\u00e9ho nic netu\u0161\u00edc\u00edho, a tedy nesouhlasn\u00e9ho cestuj\u00edc\u00edho.<\/p>\n<\/div>\n<\/div>\n

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ZDROJ<\/a><\/span><\/h3>\n<\/div>\n<\/div>\n

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Pronik\u00e1n\u00ed technologi\u00ed do v\u0161ech aspekt\u016f modern\u00edho \u017eivota vedlo k rostouc\u00edm obav\u00e1m o soukrom\u00ed a automobily…<\/p>\n","protected":false},"author":2,"featured_media":35915,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[7],"tags":[2074,1620,6033],"_links":{"self":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/37470"}],"collection":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/comments?post=37470"}],"version-history":[{"count":0,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/37470\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media\/35915"}],"wp:attachment":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media?parent=37470"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/categories?post=37470"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/tags?post=37470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}