{"id":30675,"date":"2023-06-22T01:14:53","date_gmt":"2023-06-21T23:14:53","guid":{"rendered":"http:\/\/www.infokuryr.cz\/n\/?p=30675"},"modified":"2023-06-21T20:03:44","modified_gmt":"2023-06-21T18:03:44","slug":"eva-hrindova-co-je-silnejsi-jak-penize","status":"publish","type":"post","link":"https:\/\/www.infokuryr.cz\/n\/2023\/06\/22\/eva-hrindova-co-je-silnejsi-jak-penize\/","title":{"rendered":"Eva Hrindov\u00e1: Co je siln\u011bj\u0161\u00ed jak pen\u00edze?"},"content":{"rendered":"
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Pen\u00edze jsou platidlem. Dostanete za n\u011b zbo\u017e\u00ed nebo slu\u017ebu a sami si rozhodujete, co si koup\u00edte. V tomto ohledu nejsou pen\u00edze \u0161patn\u00fdm ukazatelem. Kdo jich m\u00e1 hodn\u011b, n\u011bco d\u011bl\u00e1 dob\u0159e. M\u00e1 dobr\u00e9 zbo\u017e\u00ed nebo d\u011bl\u00e1 dobrou slu\u017ebu. Tak by to aspo\u0148 m\u011blo fungovat v norm\u00e1ln\u00ed spole\u010dnosti. \u010c\u00edm d\u00e1l \u010dast\u011bji ale pozorujeme, \u017ee hodn\u011b pen\u011bz maj\u00ed i ti, kte\u0159\u00ed maj\u00ed naopak \u0161patn\u00e9 zbo\u017e\u00ed a \u0161patn\u00e9 slu\u017eby. Jen proto, \u017ee \u0159\u00edkaj\u00ed „spr\u00e1vn\u00e9“ v\u011bci a vlichocuj\u00ed se „spr\u00e1vn\u00fdm“ lidem.<\/strong><\/p>\n

Pen\u00edze by m\u011bly b\u00fdt nejsiln\u011bj\u0161\u00edm motiv\u00e1torem a m\u011b\u0159\u00edtkem. Proto\u017ee kdo by cht\u011bl podnikat tak, aby prod\u011bl\u00e1val? Kdo by cht\u011bl b\u00fdt z\u00e1visl\u00fd na milodarech v podob\u011b dotac\u00ed a grant\u016f? Ztr\u00e1c\u00edte t\u00edm nez\u00e1vislost a \u017e\u00e1dn\u00e1 norm\u00e1ln\u00ed firma nebo \u017eivnostn\u00edk si nelibuje v pozici toho, kdo nem\u016f\u017ee o sob\u011b rozhodovat, proto\u017ee mus\u00ed plnit podm\u00ednky „milodaru“.<\/p>\n

Po na\u0161em vstupu do EU se ale v\u0161echno za\u010dalo zhor\u0161ovat. Dotace, dotace, dotace. Za\u010daly k\u0159ivit trh a sni\u017eovaly roli pen\u011bz jako m\u011b\u0159\u00edtka kvality zbo\u017e\u00ed a slu\u017eeb. Po\u0159\u00e1d ale z\u016fst\u00e1valy a z\u016fst\u00e1vaj\u00ed sektory, kde v\u00fdm\u011bna zbo\u017e\u00ed a slu\u017eeb za pen\u00edze je\u0161t\u011b nen\u00ed tolik naru\u0161en\u00e1. Po\u0159\u00e1d jsou podnikatel\u00e9, kte\u0159\u00ed podnikaj\u00ed kv\u016fli zisku, kter\u00e9ho dosahuj\u00ed d\u00edky sv\u00fdm dobr\u00fdm my\u0161lenk\u00e1m a poctiv\u00e9 pr\u00e1ci. Ale i tu u\u017e pronik\u00e1 \u010dern\u00e1 ruka ni\u010ditelka v\u0161eho dobr\u00e9ho. Kam nem\u016f\u017ee nastr\u010dit \u010dert dotaci, pronikne tam ideologi\u00ed. Pen\u00edze u\u017e nejsou d\u016fle\u017eit\u00e9 a firmy i lid\u00e9 se u\u010d\u00ed pracovat v jin\u00e9m hodnotov\u00e9m r\u00e1mci. Kdyby pen\u011bz\u016fm byla nad\u0159azena mor\u00e1lka a v\u00edra, asi by to nebylo tak zl\u00e9. Ale kdy\u017e pen\u00edze jako m\u011b\u0159\u00edtko vytla\u010duje fanatick\u00e1 ideologie, je to u\u017e hodn\u011b zl\u00e9.<\/p>\n

A tak vid\u00edme, jak televize vyhazuj\u00ed sv\u00e9 \u00fasp\u011b\u0161n\u00e9 moder\u00e1tory a jejich sledovanost kles\u00e1. Co\u017e samoz\u0159ejm\u011b st\u00e1le znamen\u00e1, \u017ee jim z\u00e1konit\u011b klesaj\u00ed i inzertn\u00ed p\u0159\u00edjmy. Vid\u00edme firmy, kter\u00e9 se smi\u0159uj\u00ed s klesaj\u00edc\u00edmi zisky, proto\u017ee kdo by bojoval s fanatiky, rad\u011bji se p\u0159izp\u016fsob\u00ed… Vid\u00edme firmy, kter\u00e9 p\u0159ij\u00edmaj\u00ed na mana\u017eersk\u00e1 m\u00edsta lidi podle tabulek a nikoliv podle schopnost\u00ed a tak se mus\u00ed pot\u00fdkat s mana\u017eersk\u00fdmi selh\u00e1n\u00edmi, kter\u00e9 jim zisky zase sni\u017euj\u00ed. Jin\u00e9 firmy zase investuj\u00ed do reklam a PR aktivit, kter\u00e9 ideologie posiluj\u00ed a oni z toho bezskurpul\u00f3zn\u011b t\u011b\u017e\u00ed, hlava, nehlava. \u00dasp\u011b\u0161n\u00ed auto\u0159i, kte\u0159\u00ed nesouzn\u00ed s mainstreamov\u00fdmi ideologiemi, se p\u0159est\u00e1vaj\u00ed vyd\u00e1vat a hr\u00e1t v r\u00e1di\u00edch, i kdy\u017e byli spolehliv\u00fdmi zdroji zisku, proto\u017ee m\u011bli hodn\u011b \u010dten\u00e1\u0159\u016f nebo poslucha\u010d\u016f. Nikdy bych nev\u011b\u0159ila, \u017ee role „neideologick\u00fdch“ pen\u011bz tak oslab\u00ed.<\/p>\n

Asi to bylo a je nevyhnuteln\u00e9, proto\u017ee kdy\u017e neexistuje f\u00e9rov\u00fd trh, kde schopn\u00ed mohou b\u00fdt \u00fasp\u011b\u0161n\u00ed, mus\u00edte lidem d\u00e1t n\u011bco jin\u00e9ho, k \u010demu se budou up\u00ednat. Jen\u017ee m\u011b\u0159\u00edtka ideologi\u00ed nejsou tak spravedliv\u00e1 jako pen\u00edze. Proto ten sv\u011bt, ve kter\u00e9m \u017eijeme je tak nel\u00edtostn\u00fd a zl\u00fd. I kdy\u017e ty v\u016fd\u010d\u00ed ideologie jsou pln\u00e9 fale\u0161n\u00e9ho dobra a spravedlnosti. V z\u00e1jmu ideologi\u00ed se tak lid\u00e9 smi\u0159uj\u00ed s chudobou a se sni\u017eov\u00e1n\u00edm \u017eivotn\u00ed \u00farovn\u011b. Pen\u00edze se p\u0159el\u00e9vaj\u00ed a koncentruj\u00ed u t\u011bch, kte\u0159\u00ed se dok\u00e1zali p\u0159izp\u016fsobit a v z\u00e1jmu sv\u00fdch zisk\u016f ten zvr\u00e1cen\u00fd syst\u00e9m udr\u017euj\u00ed p\u0159i \u017eivot\u011b. U\u017e d\u00e1vno nejde o f\u00e9rov\u00fd byznys.<\/p>\n

Nev\u00edm jak vy, ale j\u00e1 bych brala ten star\u00fd sv\u011bt, kde prim hr\u00e1ly oby\u010dejn\u00e9 a neideologick\u00e9 pen\u00edze. V negativn\u00ed konotaci se \u0159\u00edk\u00e1, „\u017ee prachy vl\u00e1dnou sv\u011btu“. Ale j\u00e1 bych to brala. Bylo by to lep\u0161\u00ed ne\u017e to, co je dnes. Nahoru by se dost\u00e1vali lidi, kte\u0159\u00ed by byli \u0161ikovn\u011bj\u0161\u00ed a schopn\u011bj\u0161\u00ed. Dnes se nahoru dost\u00e1vaj\u00ed jen pokrytci, pomatenci a matlalov\u00e9. A to je mnohem hor\u0161\u00ed! Ostatn\u011b sta\u010d\u00ed se pod\u00edvat do USA – pen\u00edze reprezentuje Trump, ideologii Biden. Nech\u0165 si ka\u017ed\u00fd odpov\u00ed s\u00e1m, co je lep\u0161\u00ed.<\/p>\n

Eva Hrindov\u00e1<\/a><\/p>\n

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Pen\u00edze jsou platidlem. Dostanete za n\u011b zbo\u017e\u00ed nebo slu\u017ebu a sami si rozhodujete, co si…<\/p>\n","protected":false},"author":2,"featured_media":1024,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[920,29,90,122],"_links":{"self":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/30675"}],"collection":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/comments?post=30675"}],"version-history":[{"count":0,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/30675\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media\/1024"}],"wp:attachment":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media?parent=30675"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/categories?post=30675"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/tags?post=30675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}