{"id":26248,"date":"2023-04-15T07:05:02","date_gmt":"2023-04-15T05:05:02","guid":{"rendered":"http:\/\/www.infokuryr.cz\/n\/?p=26248"},"modified":"2023-04-15T07:05:02","modified_gmt":"2023-04-15T05:05:02","slug":"jeste-mate-penize-ve-sporce","status":"publish","type":"post","link":"https:\/\/www.infokuryr.cz\/n\/2023\/04\/15\/jeste-mate-penize-ve-sporce\/","title":{"rendered":"Je\u0161t\u011b m\u00e1te pen\u00edze ve spo\u0159ce?"},"content":{"rendered":"
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Minul\u00fd t\u00fdden se odehr\u00e1la zaj\u00edmav\u00e1 v\u011bc, kter\u00e1 ukazuje na m\u00edru a rychlost rozvoje cancel culture v na\u0161\u00ed zemi. \u010cesk\u00e1 spo\u0159itelna v twitterov\u00e9 komunikaci podlehla tlaku woke aktivist\u016f v souvislosti s osobou d\u011bkana n\u00e1rodohospod\u00e1\u0159sk\u00e9 fakulty V\u0160E \u0160ev\u010d\u00edka a na sv\u00e9m twitteru uvedl, \u017ee \u0161kolu bude op\u011bt finan\u010dn\u011b podporovat, pokud \u0161kola \u0160ev\u010d\u00edka odvol\u00e1. Spojila tak cancel \u0160ev\u010d\u00edka s financov\u00e1n\u00edm \u0161koly.<\/strong><\/p>\n

To samoz\u0159ejm\u011b vyvolalo r\u016fzn\u00e9 reakce, nej\u010dast\u011bj\u0161\u00ed byla v\u00fdzva k ukon\u010den\u00ed spolupr\u00e1ce s t\u00edmto aktivistick\u00fdm pen\u011b\u017en\u00edm \u00fastavem, a j\u00e1 se k tomu r\u00e1d p\u0159id\u00e1m, by\u0165 \u00fapln\u011b z jin\u00e9ho hlediska. Nejsp\u00ed\u0161 to bude no\u0161en\u00ed d\u0159\u00edv\u00ed do lesa, proto\u017ee si nemysl\u00edm, \u017ee by majorita zdej\u0161\u00edch \u010dten\u00e1\u0159\u016f m\u011bla n\u011bjak\u00e9 finan\u010dn\u00ed produkty od Spo\u0159ky, kter\u00e1 je zn\u00e1ma jako pen\u011b\u017en\u00ed \u00fastav pro ultrakonservativn\u00ed klintelu, kter\u00e1 na kvalitu slu\u017eeb p\u0159\u00edli\u0161 nehled\u00ed, ale ned\u011bl\u00e1 j\u00ed probl\u00e9m si za mizern\u00e9 slu\u017eby p\u0159iplatit. Je to takov\u00e1 \u0160koda Fabia HTP mezi finan\u010dn\u00edmi \u00fastavy. Svoji funkci to v\u011bt\u0161inou pln\u00ed, ale stejn\u011b ji nechcete. Pohled na slu\u017eby tohoto zoufal\u00e9ho \u00fastavu m\u016f\u017ee b\u00fdt individu\u00e1ln\u00ed, nicm\u00e9n\u011b se v\u0161ichni asi shodneme, \u017ee chceme m\u00edt pen\u00edze u prosperuj\u00edc\u00ed banky, jej\u00ed\u017e management \u010din\u00ed dobr\u00e1 rozhodnut\u00ed.<\/p>\n

V\u00edte, kdo n\u00e1m dal prvn\u00ed vkladn\u00ed kn\u00ed\u017eku? A zamysleli jste se n\u011bkdy nad t\u00edm, jak moc n\u00e1m to m\u016f\u017ee b\u00fdt v dne\u0161n\u00ed dob\u011b u prdele? \u010cesk\u00e1 spo\u0159itelna n\u00e1s u\u017e mnoho m\u011bs\u00edc\u016f z\u00e1sobuje reklamou zd\u016fraz\u0148uj\u00edc\u00ed jej\u00ed soci\u00e1ln\u00ed odpov\u011bdnost a dlouhodob\u011b pokrokovou roli ve formov\u00e1n\u00ed spole\u010dnosti a p\u0159irozen\u011b nebude p\u0159\u00edli\u0161 nad\u0161en\u00e1 z osoby d\u011bkana \u0160ev\u010d\u00edka, kter\u00fd nazval h\u0148upa a lokaje Fialu h\u0148upem a lokajem. Tento konflikt je p\u0159edprogramovan\u00fd a nen\u00ed \u0159e\u0161iteln\u00fd.<\/p>\n

Pod\u00edv\u00e1m se na to z jin\u00e9ho hlediska a zkus\u00edm nazna\u010dit, pro\u010d maj\u00ed klienti spo\u0159ky v\u0161eho nechat bejt, popadnout sv\u00e9 prachy a b\u011b\u017eet k n\u011bjak\u00e9 bance, co m\u00edsto aktivismu rad\u011bji d\u011bl\u00e1 byznys.<\/p>\n

Nen\u00ed to prvn\u00ed aktivistick\u00fd \u00falet t\u00e9to instituce. V roce 2016 zachv\u00e1til mozky (nebo n\u011bco takov\u00e9ho) veden\u00ed Spo\u0159itelny woke virus, rozhodli se zapojit do omezov\u00e1n\u00ed ve\u0159ejn\u00e9 diskuse a nechali se sly\u0161et, \u017ee nebudou zve\u0159ej\u0148ovat reklamu na serverech, kter\u00e9 \u201ethink tank\u201c Evropsk\u00e9 hodnoty homopornoherce Jandy ozna\u010d\u00ed jako dezinforma\u010dn\u00ed. To je solidn\u00ed biz\u00e1r i na \u010desk\u00e9 pom\u011bry. Je dobr\u00fdm rozhodnut\u00edm pro byznys, nech\u00e1vat ovl\u00e1dat reklamn\u00ed kampa\u0148 bankovn\u00edho domu obskurn\u00ed organizaci homohercovou? Ne, je to p\u0159\u00ed\u0161ern\u00e9 rozhodnut\u00ed pro byznys. Dovedu si p\u0159itom dob\u0159e p\u0159edstavit, \u017ee pr\u00e1v\u011b \u010dten\u00e1\u0159i t\u011bch hardcore konspira\u010dn\u00edch web\u016f by byli v\u00fdborn\u00fdmi klienty Spo\u0159ky. Pokud tedy n\u011bkdo m\u00e1 r\u00e1d pen\u00edze v prosperuj\u00edc\u00ed bance, a mysl\u00edm \u017ee to v\u011bt\u0161ina z n\u00e1s m\u00e1 r\u00e1da, tak tohle nebyla dobr\u00e1 zpr\u00e1va.<\/p>\n

To sam\u00e9 nyn\u00ed.<\/p>\n

Pro\u010d velk\u00e9 firmy hledaj\u00ed r\u016fzn\u00e1 partnerstv\u00ed s vysok\u00fdmi \u0161kolami? Proto\u017ee je to nejlevn\u011bj\u0161\u00ed cesta, jak z\u00edskat zam\u011bstnance pro dal\u0161\u00ed rozvoj firmy. Tato spolupr\u00e1ce m\u016f\u017ee m\u00edt mnoho forem, jedna z nich je draft schopn\u011bj\u0161\u00edch student\u016f u\u017e p\u0159i studiu. Dostanou p\u00e1r tis\u00edcovek stipendia, vlastn\u011b n\u011bkdy to b\u00fdvaj\u00ed u\u017e docela zaj\u00edmav\u00e9 \u010d\u00e1stky, ale pro firmy je to po\u0159\u00e1d je to levn\u011bj\u0161\u00ed, ne\u017e obsazovat tyto pozice t\u00edm, co je na pracovn\u00edm trhu k m\u00e1n\u00ed. A hlavn\u011b, d\u011bl\u00e1 to hodn\u011b firem, a kdo to ned\u011bl\u00e1, ten s\u00e1m sebe odsuzuje k loven\u00ed v materi\u00e1lu, kter\u00fd n\u011bkdo jin\u00fd u\u017e p\u0159ebral, p\u0159\u00edpadn\u011b nakupovat draho nebo nekvalitn\u011b, p\u0159\u00edpadn\u011b oboje najednou. Jinou m\u00e9n\u011b n\u00e1ro\u010dnou formou spolupr\u00e1ce je firmu na \u0161kole pouze prezentovat. Je to daleko \u00fa\u010dinn\u011bj\u0161\u00ed ne\u017e reklama n\u011bkde na internetu nebo nedej bo\u017ee outdoor, proto\u017ee na \u0161kol\u00e1ch je 100% potenci\u00e1ln\u00edch uchaze\u010d\u016f, kte\u0159\u00ed si d\u0159\u00edve nebo pozd\u011bji budou muset hledat n\u011bjakou pr\u00e1ci. N\u00e1ro\u010dn\u011bj\u0161\u00ed formou naopak je ovliv\u0148ov\u00e1n\u00ed studijn\u00edch pl\u00e1n\u016f, kdy se firmy pokou\u0161ej\u00ed propa\u0161ovat do u\u010debn\u00edch osnov specifick\u00e9 vzd\u011bl\u00e1n\u00ed budouc\u00edch zam\u011bstnanc\u016f. To se pak prov\u00e1d\u00ed za st\u00e1tn\u00ed pen\u00edze a oni jim pak u\u017e jen p\u0159ijdou zaklepat na dve\u0159e. Kdy\u017e se v\u0161echny tyto p\u0159\u00edstupy zkombinuj\u00ed, vznikne z toho syst\u00e9m, kter\u00fd zaru\u010duje velk\u00fdm firm\u00e1m levn\u00fd a \u00fa\u010dinn\u00fd zdroj headcount kannonenfutteru pro realizaci st\u0159edn\u011bdob\u00fdch rozvojov\u00fdch pl\u00e1n\u016f.<\/p>\n

Byly doby, kdy si vysok\u00e9 \u0161koly neuv\u011bdomovaly v\u0161echny tyto souvislosti a nech\u00e1valy firmy lovit v jejich lese tak\u0159\u00edkaj\u00edc za chleb\u00ed\u010dky a limon\u00e1du. Studenti taky b\u00fdvali pitom\u011bj\u0161\u00ed. Nyn\u00ed je to boj. \u0160koly si za\u010d\u00ednaj\u00ed vyb\u00edrat, koho pust\u00ed ke kter\u00fdm dve\u0159\u00edm, preferuj\u00ed dlouhodobou spolupr\u00e1ci a ot\u00e1zky, kter\u00e9 klade dne\u0161n\u00ed studentstvo, jsou tak\u00e9 jin\u00fd level ne\u017e p\u0159ed patn\u00e1cti lety. Nav\u00e1zat a udr\u017eet funguj\u00edc\u00ed spolupr\u00e1ci n\u011bco stoj\u00ed, ani ne tak materi\u00e1ln\u011b, ale po str\u00e1nce komunikace a udr\u017eov\u00e1n\u00ed vztah\u016f.<\/p>\n

Jak nahl\u00ed\u017eet na chov\u00e1n\u00ed firmy, kter\u00e1 zahod\u00ed l\u00e9ta pracn\u011b a draze budovan\u00e9 spolupr\u00e1ce jen proto, \u017ee m\u00e1 n\u011bjak\u00fd ideov\u00fd spor, konkr\u00e9tn\u011b se j\u00ed jeden vlasat\u00fd d\u011bkan nezd\u00e1 politicky vyhovuj\u00edc\u00ed a nesouhlas\u00ed s vl\u00e1dou a jej\u00ed doktr\u00ednou povinn\u00e9ho dobra? Je to n\u011bco jako eutanazie person\u00e1ln\u00ed politiky, pokud tedy chceme z\u016fstat ve sv\u011bt\u011b pokroku. Tohle m\u016f\u017ee ud\u011blat bu\u010f firma, kter\u00e9 je v podstat\u011b jedno, koho zam\u011bstn\u00e1v\u00e1, nebo kter\u00e1 u\u017e \u017e\u00e1dn\u00e9 pl\u00e1ny do budoucna nem\u00e1 a posta\u010d\u00ed ji jej\u00ed sou\u010dasn\u00e9 zdroje, proto\u017ee se stejn\u011b chyst\u00e1 zav\u0159\u00edt, zbankrotovat nebo n\u011bco podobn\u00e9ho.<\/p>\n

Krom\u011b toho, studenti V\u0160E tak\u00e9 dostali od spo\u0159itelny jasn\u00fd a zcela srozumiteln\u00fd sign\u00e1l. Zejm\u00e9na ti p\u0159izp\u016fsobiv\u00ed pr\u016fm\u011brn\u00ed a hor\u0161\u00ed. Odbornost je tam vedlej\u0161\u00ed, kl\u00ed\u010dem ke kari\u00e9\u0159e budou spr\u00e1vn\u00e9 n\u00e1zory. Chcete m\u00edt pen\u00edze v bance, kter\u00e1 up\u0159ednost\u0148uje bezp\u00e1te\u0159n\u00ed druho\u0159ad\u00e9 zam\u011bstnance?<\/p>\n

Je tu je\u0161t\u011b jedno hledisko.<\/p>\n

Zat\u00edmco v roce 2016 to spo\u0159ce pro\u0161lo, nyn\u00ed byla reakce ve\u0159ejnosti tak dalece odm\u00edtav\u00e1, \u017ee Spo\u0159ka a jej\u00ed medi\u00e1ln\u00ed hl\u00e1sn\u00e1 trouba\u00a0musela za\u0159adit zp\u00e1te\u010dku<\/a>. To je sice prima, ale podle m\u00e9ho n\u00e1zoru to nem\u011bn\u00ed nic na tom, co je v\u00fd\u0161e uvedeno, sp\u00ed\u0161e to d\u011bl\u00e1 je\u0161t\u011b hor\u0161\u00ed. P\u016fvodn\u00ed tweet sice byl um\u00edst\u011bn na ofici\u00e1ln\u00edm \u00fa\u010dtu spo\u0159itelny, ale byl podeps\u00e1n \u201eZbyn\u011bk U\u201c. To vyvol\u00e1valo pochybnosti, zda k ve\u0159ejnosti hovo\u0159\u00ed \u010cesk\u00e1 spo\u0159itelna prost\u0159ednictv\u00edm soci\u00e1ln\u011b bd\u011bl\u00e9ho pana Zby\u0148ka U, nebo soci\u00e1ln\u011b bd\u011bl\u00fd pan Zbyn\u011bk U prost\u0159ednictv\u00edm \u00fa\u010dtu \u010cesk\u00e9 spo\u0159itelny. Tyto pochybnosti obrat spo\u0159itelny v podstat\u011b potvrdil. K z\u00e1v\u011bru, \u017ee banka nen\u00ed ovl\u00e1d\u00e1na z\u00e1jmem dob\u0159e hospoda\u0159it se je\u0161t\u011b p\u0159id\u00e1v\u00e1 je\u0161t\u011b chaotick\u00e9 \u0159\u00edzen\u00ed, kdy instituce nen\u00ed schopn\u00e1 koordinovan\u00e9 komunikace navenek a d\u00e1v\u00e1 na odiv sv\u00e9 amat\u00e9rstv\u00ed. Na banku je to skute\u010dn\u011b extr\u00e9mn\u011b punk a v tomto punku cirkuluj\u00ed pen\u00edze jej\u00edch klient\u016f.<\/p>\n

Za takov\u00fdch okolnost\u00ed rozhodnut\u00ed klienta spo\u0159ky ve stylu \u201even prachy a b\u011b\u017e\u201c vn\u00edm\u00e1m jako zcela racion\u00e1ln\u00ed bez ohledu na d\u011bkana \u0160ev\u010d\u00edka, kter\u00e9ho sice nezn\u00e1m, ale p\u0159ipad\u00e1 mi sp\u00ed\u0161e jako pod\u011bs ne\u017e jako akademik. Tak\u00e9 je to rozhodnut\u00ed jedin\u00e9 mo\u017en\u00e9, proto\u017ee ta sada sign\u00e1l\u016f ze strany spo\u0159itelny je tak siln\u00e1, \u017ee to nelze jen tak p\u0159ej\u00edt.<\/p>\n

D-FENS<\/a><\/p>\n

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Minul\u00fd t\u00fdden se odehr\u00e1la zaj\u00edmav\u00e1 v\u011bc, kter\u00e1 ukazuje na m\u00edru a rychlost rozvoje cancel culture…<\/p>\n","protected":false},"author":2,"featured_media":25875,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[4713,90,4569],"_links":{"self":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/26248"}],"collection":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/comments?post=26248"}],"version-history":[{"count":0,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/26248\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media\/25875"}],"wp:attachment":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media?parent=26248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/categories?post=26248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/tags?post=26248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}