{"id":107747,"date":"2026-05-30T00:31:55","date_gmt":"2026-05-29T22:31:55","guid":{"rendered":"https:\/\/www.infokuryr.cz\/n\/?p=107747"},"modified":"2026-05-29T18:15:01","modified_gmt":"2026-05-29T16:15:01","slug":"neviditelna-sila-jak-velke-technologicke-firmy-ovladaji-tok-informaci-po-celem-svete","status":"publish","type":"post","link":"https:\/\/www.infokuryr.cz\/n\/2026\/05\/30\/neviditelna-sila-jak-velke-technologicke-firmy-ovladaji-tok-informaci-po-celem-svete\/","title":{"rendered":"Neviditeln\u00e1 s\u00edla: Jak velk\u00e9 technologick\u00e9 firmy ovl\u00e1daj\u00ed tok informac\u00ed po cel\u00e9m sv\u011bt\u011b"},"content":{"rendered":"<div id=\"fb-root\"><\/div>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Modern\u00ed digit\u00e1ln\u00ed sv\u011bt se jev\u00ed jako bezb\u0159eh\u00fd, otev\u0159en\u00fd a decentralizovan\u00fd. Miliardy lid\u00ed denn\u011b komunikuj\u00ed prost\u0159ednictv\u00edm soci\u00e1ln\u00edch s\u00edt\u00ed, vyhled\u00e1vaj\u00ed informace ve vyhled\u00e1va\u010d\u00edch, sleduj\u00ed filmy prost\u0159ednictv\u00edm streamovac\u00edch slu\u017eeb a st\u00e1le v\u00edce se spol\u00e9haj\u00ed na um\u011blou inteligenci. Za touto zd\u00e1nlivou rozmanitost\u00ed se v\u0161ak skr\u00fdv\u00e1 realita, o kter\u00e9 se diskutuje st\u00e1le \u010dast\u011bji: Mal\u00fd kruh gigantick\u00fdch technologick\u00fdch, medi\u00e1ln\u00edch a datov\u00fdch korporac\u00ed nyn\u00ed ovl\u00e1d\u00e1 obrovskou \u010d\u00e1st glob\u00e1ln\u00ed informa\u010dn\u00ed infrastruktury.<\/span><\/p>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Nejde o jednoduch\u00e9 konspira\u010dn\u00ed teorie ani o rozs\u00e1hl\u00e1 etnick\u00e1 obvin\u011bn\u00ed, ale o skute\u010dnou koncentraci ekonomick\u00e9 a technologick\u00e9 moci, kter\u00e1 je historicky bezprecedentn\u00ed.<\/span><\/p>\n<div class=\"twitter-tweet twitter-tweet-rendered\"><iframe id=\"twitter-widget-0\" class=\"\" title=\"X Post\" src=\"https:\/\/platform.twitter.com\/embed\/Tweet.html?dnt=false&amp;embedId=twitter-widget-0&amp;features=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%3D%3D&amp;frame=false&amp;hideCard=false&amp;hideThread=false&amp;id=2058034335593496713&amp;lang=cs&amp;origin=https%3A%2F%2Funcutnews.ch%2Funsichtbare-macht-wie-big-tech-den-informationsfluss-der-gesamten-welt-steuert%2F&amp;sessionId=ea4fd626444e7ea86dcb973035776a9dfb3dd449&amp;theme=light&amp;widgetsVersion=6a3ad42b224df%3A1778106238597&amp;width=550px\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-tweet-id=\"2058034335593496713\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<h2 class=\"wp-block-heading\"><span dir=\"auto\">N\u011bkolik platforem ovl\u00e1d\u00e1 ka\u017edodenn\u00ed digit\u00e1ln\u00ed \u017eivot.<\/span><\/h2>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">V\u011bt\u0161ina lid\u00ed denn\u011b pou\u017e\u00edv\u00e1 syst\u00e9my, kter\u00e9 provozuje jen n\u011bkolik m\u00e1lo spole\u010dnost\u00ed:<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">Meta Platforms ovl\u00e1d\u00e1 Facebook, Instagram, WhatsApp, Messenger a Threads.<\/span><\/li>\n<li><span dir=\"auto\">Spole\u010dnost Alphabet Inc. ovl\u00e1d\u00e1 Google, YouTube, Android, Gmail, Chrome, Gemini a DeepMind.<\/span><\/li>\n<li><span dir=\"auto\">Spole\u010dnost Apple Inc. ovl\u00e1d\u00e1 velkou \u010d\u00e1st mobiln\u00ed infrastruktury prost\u0159ednictv\u00edm iPhonu a App Storu.<\/span><\/li>\n<li><span dir=\"auto\">Microsoft dominuje cloudov\u00fdm v\u00fdpo\u010dt\u016fm, opera\u010dn\u00edm syst\u00e9m\u016fm a spolupr\u00e1ci v oblasti um\u011bl\u00e9 inteligence.<\/span><\/li>\n<li><span dir=\"auto\">Amazon provozuje velkou \u010d\u00e1st sv\u011btov\u00fdch serverov\u00fdch a cloudov\u00fdch syst\u00e9m\u016f prost\u0159ednictv\u00edm AWS.<\/span><\/li>\n<li><span dir=\"auto\">Spole\u010dnost Oracle Corporation spravuje centr\u00e1ln\u00ed datab\u00e1zi a podnikov\u00e9 syst\u00e9my.<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">V\u00fdsledek:<\/span><br \/>\n<span dir=\"auto\">Velk\u00e1 \u010d\u00e1st glob\u00e1ln\u00ed komunikace nyn\u00ed prob\u00edh\u00e1 p\u0159es infrastrukturu n\u011bkolika soukrom\u00fdch americk\u00fdch korporac\u00ed.<\/span><\/p>\n<h2 class=\"wp-block-heading\"><span dir=\"auto\">M\u00e9dia, z\u00e1bava a vn\u00edm\u00e1n\u00ed<\/span><\/h2>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Tradi\u010dn\u00ed medi\u00e1ln\u00ed krajina je tak\u00e9 vysoce koncentrovan\u00e1:<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">Spole\u010dnost Walta Disneyho<\/span><\/li>\n<li><span dir=\"auto\">Warner Bros. Discovery<\/span><\/li>\n<li><span dir=\"auto\">Comcast<\/span><\/li>\n<li><span dir=\"auto\">Paramount Global<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">\u0159\u00edzen\u00ed:<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">zpravodajsk\u00fd kan\u00e1l<\/span><\/li>\n<li><span dir=\"auto\">Filmov\u00e1 studia<\/span><\/li>\n<li><span dir=\"auto\">Streamovac\u00ed slu\u017eby<\/span><\/li>\n<li><span dir=\"auto\">Z\u00e1bavn\u00ed zna\u010dky<\/span><\/li>\n<li><span dir=\"auto\">Sportovn\u00ed pr\u00e1va<\/span><\/li>\n<li><span dir=\"auto\">Fran\u0161\u00edzy popkultury<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">T\u00edm ovliv\u0148uj\u00ed nejen informace, ale tak\u00e9 kulturn\u00ed narativy, spole\u010densk\u00e9 trendy a politick\u00e9 vn\u00edm\u00e1n\u00ed.<\/span><\/p>\n<h2 class=\"wp-block-heading\"><span dir=\"auto\">Revoluce um\u011bl\u00e9 inteligence zintenziv\u0148uje koncentraci moci.<\/span><\/h2>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Dal\u0161\u00ed f\u00e1ze nyn\u00ed za\u010d\u00edn\u00e1 s um\u011blou inteligenc\u00ed.<\/span><\/p>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Syst\u00e9my um\u011bl\u00e9 inteligence, jako nap\u0159\u00edklad:<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">OpenAI,<\/span><\/li>\n<li><span dir=\"auto\">Google DeepMind,<\/span><\/li>\n<li><span dir=\"auto\">Antropick\u00fd<\/span><\/li>\n<li><span dir=\"auto\">a meta um\u011bl\u00e1 inteligence<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">V budoucnu nebudou jen zobrazovat obsah, ale budou tak\u00e9 samy informace formulovat, filtrovat a interpretovat.<\/span><\/p>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">To vytv\u00e1\u0159\u00ed novou formu moci:<\/span><br \/>\n<span dir=\"auto\">platformy ji\u017e nekontroluj\u00ed dosah \u2013 ale syst\u00e9my um\u011bl\u00e9 inteligence st\u00e1le v\u00edce ovl\u00e1daj\u00ed samotn\u00e9 interpretace.<\/span><\/p>\n<h2 class=\"wp-block-heading\"><span dir=\"auto\">Skute\u010dn\u00e1 ot\u00e1zka zn\u00ed: Kdo ovl\u00e1d\u00e1 infrastrukturu?<\/span><\/h2>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Debata se proto to\u010d\u00ed m\u00e9n\u011b kolem jednotlivc\u016f ne\u017e kolem s\u00edt\u00ed:<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">kapit\u00e1l<\/span><\/li>\n<li><span dir=\"auto\">Moc korporac\u00ed<\/span><\/li>\n<li><span dir=\"auto\">P\u0159\u00edstup k dat\u016fm<\/span><\/li>\n<li><span dir=\"auto\">Cloudov\u00e1 infrastruktura<\/span><\/li>\n<li><span dir=\"auto\">reklamn\u00ed trhy<\/span><\/li>\n<li><span dir=\"auto\">Algoritmy<\/span><\/li>\n<li><span dir=\"auto\">Syst\u00e9my um\u011bl\u00e9 inteligence<\/span><\/li>\n<li><span dir=\"auto\">Spolupr\u00e1ce v oblasti bezpe\u010dnosti a zpravodajsk\u00fdch slu\u017eeb<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Zejm\u00e9na spole\u010dnosti jako Palantir Technologies ukazuj\u00ed, jak \u00fazce jsou nyn\u00ed propojeny technologie, arm\u00e1da, anal\u00fdza dat a vl\u00e1dn\u00ed struktury.<\/span><\/p>\n<h2 class=\"wp-block-heading\"><span dir=\"auto\">Pro\u010d se debata st\u00e1v\u00e1 emotivn\u00ed<\/span><\/h2>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Mnoho diskus\u00ed poukazuje na to, \u017ee n\u011bkte\u0159\u00ed v\u00fdznamn\u00ed zakladatel\u00e9, investo\u0159i nebo medi\u00e1ln\u00ed mana\u017ee\u0159i jsou \u017eidovsk\u00e9ho p\u016fvodu. To v\u0161ak samo o sob\u011b nevysv\u011btluje glob\u00e1ln\u00ed mocenskou strukturu.<\/span><\/p>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Proto\u017ee:<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">Korporace jsou \u0159\u00edzeny prost\u0159ednictv\u00edm akcion\u00e1\u0159sk\u00fdch struktur,<\/span><\/li>\n<li><span dir=\"auto\">financov\u00e1no velk\u00fdmi investory,<\/span><\/li>\n<li><span dir=\"auto\">chr\u00e1n\u011bni politick\u00fdmi s\u00edt\u011bmi<\/span><\/li>\n<li><span dir=\"auto\">regulovan\u00e9 vl\u00e1dami,<\/span><\/li>\n<li><span dir=\"auto\">a \u0159\u00edzeny glob\u00e1ln\u00edmi kapit\u00e1lov\u00fdmi trhy.<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Skute\u010dn\u00e1 moc tedy pramen\u00ed z ekonomick\u00e9 koncentrace \u2013 nikoli z n\u00e1bo\u017eenstv\u00ed jednotlivc\u016f.<\/span><\/p>\n<h2 class=\"wp-block-heading\"><span dir=\"auto\">Skute\u010dn\u00e9 nebezpe\u010d\u00ed: Centralizovan\u00e1 informa\u010dn\u00ed moc<\/span><\/h2>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Dne\u0161n\u00ed kritick\u00e1 ot\u00e1zka zn\u00ed:<\/span><\/p>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Co se stane, kdy\u017e tyt\u00e9\u017e korporace ovl\u00e1daj\u00ed v\u0161echno najednou?<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">sd\u011blen\u00ed<\/span><\/li>\n<li><span dir=\"auto\">Vyhled\u00e1va\u010de<\/span><\/li>\n<li><span dir=\"auto\">soci\u00e1ln\u00ed s\u00edt\u011b<\/span><\/li>\n<li><span dir=\"auto\">Syst\u00e9my um\u011bl\u00e9 inteligence<\/span><\/li>\n<li><span dir=\"auto\">Cloudov\u00e1 infrastruktura<\/span><\/li>\n<li><span dir=\"auto\">Reklamn\u00ed trhy<\/span><\/li>\n<li><span dir=\"auto\">Anal\u00fdza dat<\/span><\/li>\n<li><span dir=\"auto\">syst\u00e9my digit\u00e1ln\u00ed identity<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">To vytv\u00e1\u0159\u00ed koncentraci moci, kter\u00e1 dalece p\u0159evy\u0161uje p\u0159edchoz\u00ed medi\u00e1ln\u00ed monopoly.<\/span><\/p>\n<h2 class=\"wp-block-heading\"><span dir=\"auto\">Od otev\u0159en\u00e9 cenzury k neviditeln\u00e9 kontrole<\/span><\/h2>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Modern\u00ed kontrola z\u0159\u00eddka funguje prost\u0159ednictv\u00edm otev\u0159en\u00fdch z\u00e1kaz\u016f.<\/span><br \/>\n<span dir=\"auto\">Funguje prost\u0159ednictv\u00edm:<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">algoritmick\u00e9 prioritizace<\/span><\/li>\n<li><span dir=\"auto\">Omezen\u00ed dosahu<\/span><\/li>\n<li><span dir=\"auto\">Deplatformov\u00e1n\u00ed<\/span><\/li>\n<li><span dir=\"auto\">Filtrov\u00e1n\u00ed um\u011blou inteligenc\u00ed<\/span><\/li>\n<li><span dir=\"auto\">Modera\u010dn\u00ed syst\u00e9my<\/span><\/li>\n<li><span dir=\"auto\">Po\u0159ad\u00ed ve vyhled\u00e1v\u00e1n\u00ed<\/span><\/li>\n<li><span dir=\"auto\">Kontrola dat<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">To vytv\u00e1\u0159\u00ed formu neviditeln\u00e9 kontroly informac\u00ed, kter\u00e9 si mnoho u\u017eivatel\u016f sotva v\u0161imne.<\/span><\/p>\n<h2 class=\"wp-block-heading\"><span dir=\"auto\">Nov\u00e1 glob\u00e1ln\u00ed elita<\/span><\/h2>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Kritici proto st\u00e1le \u010dast\u011bji hovo\u0159\u00ed o nov\u00e9 nadn\u00e1rodn\u00ed technokracii:<\/span><br \/>\n<span dir=\"auto\">s\u00edti:<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">Velk\u00e9 technologick\u00e9 firmy<\/span><\/li>\n<li><span dir=\"auto\">Finan\u010dn\u00ed giganti<\/span><\/li>\n<li><span dir=\"auto\">Datov\u00e9 spole\u010dnosti<\/span><\/li>\n<li><span dir=\"auto\">bezpe\u010dnostn\u00ed za\u0159\u00edzen\u00ed<\/span><\/li>\n<li><span dir=\"auto\">Spole\u010dnosti zab\u00fdvaj\u00edc\u00ed se um\u011blou inteligenc\u00ed<\/span><\/li>\n<li><span dir=\"auto\">Medi\u00e1ln\u00ed platformy<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Tyto struktury \u010dasto funguj\u00ed v glob\u00e1ln\u011bj\u0161\u00edm a mocn\u011bj\u0161\u00edm m\u011b\u0159\u00edtku ne\u017e samotn\u00e9 n\u00e1rodn\u00ed st\u00e1ty.<\/span><\/p>\n<h2 class=\"wp-block-heading\"><span dir=\"auto\">Z\u00e1v\u011br<\/span><\/h2>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Koncentrace medi\u00e1ln\u00ed, um\u011bl\u00e9 inteligence a datov\u00e9 s\u00edly je skute\u010dn\u00e1.<\/span><br \/>\n<span dir=\"auto\">N\u011bkolik korporac\u00ed nyn\u00ed kontroluje jej\u00ed velkou \u010d\u00e1st.<\/span><\/p>\n<ul>\n<li><span dir=\"auto\">co lid\u00e9 vid\u00ed<\/span><\/li>\n<li><span dir=\"auto\">co \u010dtou<\/span><\/li>\n<li><span dir=\"auto\">jak komunikuj\u00ed<\/span><\/li>\n<li><span dir=\"auto\">jak se informace filtruj\u00ed<\/span><\/li>\n<li><span dir=\"auto\">a st\u00e1le \u010dast\u011bji i to, jak um\u011bl\u00e1 inteligence formuluje odpov\u011bdi.<\/span><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><span dir=\"auto\">Objektivn\u00ed kritika v tomto ohledu je legitimn\u00ed a nezbytn\u00e1.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-1185\" src=\"http:\/\/www.infokuryr.cz\/n\/wp-content\/uploads\/2021\/04\/kuryr-podpis.png\" alt=\"\" width=\"84\" height=\"24\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Modern\u00ed digit\u00e1ln\u00ed sv\u011bt se jev\u00ed jako bezb\u0159eh\u00fd, otev\u0159en\u00fd a decentralizovan\u00fd. Miliardy lid\u00ed denn\u011b komunikuj\u00ed prost\u0159ednictv\u00edm&#8230;<\/p>\n","protected":false},"author":2,"featured_media":107748,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[7],"tags":[1697,607,158,276],"_links":{"self":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/107747"}],"collection":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/comments?post=107747"}],"version-history":[{"count":0,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/107747\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media\/107748"}],"wp:attachment":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media?parent=107747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/categories?post=107747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/tags?post=107747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}