{"id":105244,"date":"2026-04-23T00:40:08","date_gmt":"2026-04-22T22:40:08","guid":{"rendered":"https:\/\/www.infokuryr.cz\/n\/?p=105244"},"modified":"2026-04-22T19:27:29","modified_gmt":"2026-04-22T17:27:29","slug":"orlen-s-sefkucharem-romanem-stasou-uvadi-na-trh-limitovanou-edici-gurmanskych-produktu-stop-cafe","status":"publish","type":"post","link":"https:\/\/www.infokuryr.cz\/n\/2026\/04\/23\/orlen-s-sefkucharem-romanem-stasou-uvadi-na-trh-limitovanou-edici-gurmanskych-produktu-stop-cafe\/","title":{"rendered":"ORLEN s \u0161\u00e9fkucha\u0159em Romanem Sta\u0161ou uv\u00e1d\u00ed na trh limitovanou edici gurm\u00e1nsk\u00fdch produkt\u016f Stop Cafe"},"content":{"rendered":"
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S\u00ed\u0165 \u010derpac\u00edch stanic ORLEN pokra\u010duje v rozvoji sv\u00e9ho gastrokonceptu Stop Cafe a startuje leto\u0161n\u00ed gurm\u00e1nskou sezonu. Ve spolupr\u00e1ci se \u0161\u00e9fkucha\u0159em Romanem Sta\u0161ou p\u0159edstavuje dv\u011b nov\u00e9 gurm\u00e1nsk\u00e9 novinky \u2013 mistrovsk\u00fd hot dog a vep\u0159ov\u00fd hoisin burger, kter\u00e9 se stanou sou\u010d\u00e1st\u00ed nab\u00eddky Stop Cafe na vybran\u00fdch \u010derpac\u00edch stanic\u00edch ORLEN po cel\u00e9 \u010cesk\u00e9 republice.<\/strong><\/p>\n

\u201eNa\u0161\u00ed ambic\u00ed je p\u0159in\u00e1\u0161et z\u00e1kazn\u00edk\u016fm skute\u010dn\u011b jedine\u010dn\u00fd z\u00e1\u017eitek prost\u0159ednictv\u00edm kvalitn\u00edch produkt\u016f, kter\u00e9 vznikaj\u00ed p\u0159\u00edmo pro s\u00ed\u0165 ORLEN. Spolupr\u00e1ce s obl\u00edben\u00fdm \u010desk\u00fdm \u0161\u00e9fkucha\u0159em n\u00e1m umo\u017e\u0148uje d\u00e1le rozv\u00edjet koncept Stop Cafe a p\u0159en\u00e9st \u0161pi\u010dkov\u00e9 gastronomick\u00e9 chut\u011b do ka\u017edodenn\u00edho cestov\u00e1n\u00ed. V\u011b\u0159\u00edme, \u017ee z\u00e1kazn\u00edci tuto novinku p\u0159ijmou velmi pozitivn\u011b, a tato spolupr\u00e1ce je teprve za\u010d\u00e1tkem \u2013 podobn\u00e9 koncepty pl\u00e1nujeme rozv\u00edjet i na dal\u0161\u00edch trz\u00edch skupiny ORLEN,\u201c<\/em> \u0159\u00edk\u00e1 Agnieszka Bobrukiewicz \u010dlenka p\u0159edstavenstva skupiny ORLEN Unipetrol zodpov\u011bdn\u00e1 za maloobchod v \u010cesku, Ma\u010farsku, na Slovensku a v\u00a0Rakousku a v\u00fdkonn\u00e1 \u0159editelka pro nepalivov\u00fd segment ve skupin\u011b ORLEN<\/strong>.<\/p>\n

Tato vize se odr\u00e1\u017e\u00ed v dlouhodob\u00e9m rozvoji konceptu Stop Cafe, v jeho\u017e r\u00e1mci se ORLEN zam\u011b\u0159uje na roz\u0161i\u0159ov\u00e1n\u00ed nab\u00eddky o produkty p\u0159ipravovan\u00e9 ve spolupr\u00e1ci se \u0161\u00e9fkucha\u0159i a navr\u017een\u00e9 p\u0159\u00edmo pro z\u00e1kazn\u00edky na cest\u00e1ch. \u201eStop Cafe chceme dlouhodob\u011b rozv\u00edjet jako zna\u010dku, ke kter\u00e9 si lid\u00e9 vytv\u00e1\u0159ej\u00ed vztah a na kterou se na cest\u00e1ch t\u011b\u0161\u00ed. Nejde n\u00e1m jen o rychl\u00e9 ob\u010derstven\u00ed, ale o chu\u0165, kvalitu a z\u00e1\u017eitek, kv\u016fli kter\u00e9mu se z\u00e1kazn\u00edk r\u00e1d zastav\u00ed znovu. Spolupr\u00e1ce s Romanem Sta\u0161ou a start gurm\u00e1nsk\u00e9 sezony jsou dal\u0161\u00edm krokem na t\u00e9to cest\u011b \u2013 p\u0159in\u00e1\u0161\u00edme j\u00eddla, kter\u00e1 maj\u00ed charakter a z\u00e1kazn\u00edk si je vychutn\u00e1 i na cest\u00e1ch, <\/em>\u0159\u00edk\u00e1 Rostislav Moravec, \u0159editel s\u00edt\u011b \u010derpac\u00edch stanic ORLEN v\u202f\u010cesku<\/strong>.<\/p>\n

Gurm\u00e1nsk\u00e1 sezona Stop Cafe se neodehraje pouze na \u010derpac\u00edch stanic\u00edch. ORLEN ji letos p\u0159en\u00e1\u0161\u00ed tak\u00e9 do prost\u0159ed\u00ed gastronomick\u00fdch festival\u016f, kde si n\u00e1v\u0161t\u011bvn\u00edci budou moci vychutnat nov\u00e9 produkty ve chv\u00edli, kdy je j\u00eddlo a pit\u00ed hlavn\u00edm t\u00e9matem a p\u0159irozenou sou\u010d\u00e1st\u00ed z\u00e1\u017eitku. S\u00ed\u0165 \u010derpac\u00edch stanic ORLEN se proto stala gener\u00e1ln\u00edm partnerem cel\u00e9 s\u00e9rie Elimon Fresh Festival, kter\u00e1 se letos uskute\u010dn\u00ed v Pardubic\u00edch, Slavkov\u011b u\u202fBrna a\u202fPlzni. Na v\u0161ech zast\u00e1vk\u00e1ch s\u00e9rie vznikne ORLEN z\u00f3na se Stop Cafe bistrem, kde ORLEN p\u0159edstav\u00ed vybran\u00e9 novinky ze sv\u00e9ho gastrokonceptu.<\/p>\n

Pr\u00e1v\u011b na plze\u0148sk\u00e9m Elimon Fresh Festivalu pak ORLEN krom\u011b gurm\u00e1nsk\u00fdch novinek p\u0159ipravovan\u00fdch ve spolupr\u00e1ci s Romanem Sta\u0161ou p\u0159edstav\u00ed tak\u00e9 novou edici letn\u00edch m\u00edchan\u00fdch nealkoholick\u00fdch drink\u016f Stop Cafe, kter\u00e9 vznikly v r\u00e1mci vlastn\u00edho v\u00fdvoje konceptu Stop Cafe pro leto\u0161n\u00ed letn\u00ed sez\u00f3nu. N\u00e1v\u0161t\u011bvn\u00edci si zde vychutnaj\u00ed lahodnou k\u00e1vu a budou m\u00edt mo\u017enost osobn\u00edho setk\u00e1n\u00ed se \u0161\u00e9fkucha\u0159em i vybran\u00fdmi influencery a tv\u016frci, kte\u0159\u00ed se s nimi pod\u011bl\u00ed o sv\u00e9 gastronomick\u00e9 z\u00e1\u017eitky.<\/p>\n

\u201eM\u00e1m r\u00e1d j\u00eddlo, kter\u00e9 je poctiv\u00e9 a d\u00e1v\u00e1 smysl v prost\u0159ed\u00ed, kde vznik\u00e1. D\u00edky projektu #BEZADRESY jsem hodn\u011b na cest\u00e1ch a \u010derpac\u00ed stanice jsou logick\u00fdm m\u00edstem stravov\u00e1n\u00ed. O to v\u00edc mi d\u00e1valo smysl spojit se se Stop Cafe. Cht\u011bli jsme spole\u010dn\u011b vytvo\u0159it j\u00eddla, kter\u00e1 bych si na benz\u00ednce s\u00e1m r\u00e1d dal: kvalitn\u00ed, n\u00e1padit\u00e1 a vhodn\u00e1 i pro lidi, kte\u0159\u00ed jed\u00ed v pohybu. P\u0159esn\u011b s t\u00edmto c\u00edlem vznikl mistrovsk\u00fd hot dog i vep\u0159ov\u00fd hoisin burger,\u201c <\/em>dopl\u0148uje \u0161\u00e9fkucha\u0159 Roman Sta\u0161a<\/strong>.<\/p>\n

Gurm\u00e1nsk\u00e1 sezona tak propojuje kvalitn\u00ed gastronomii se sv\u011btem cestov\u00e1n\u00ed a z\u00e1\u017eitk\u016f \u2013 od \u010derpac\u00edch stanic ORLEN a\u017e po letn\u00ed festivaly po cel\u00e9 republice, a to v\u010detn\u011b sout\u011b\u017ee \u201eNakup za 1\u202f000\u202fK\u010d a vyhraj priv\u00e1tn\u00ed va\u0159en\u00ed s\u202fRomanem Sta\u0161ou.<\/p>\n

ORLEN \u2013 mezin\u00e1rodn\u00ed s\u00ed\u0165 pohonn\u00fdch hmot, energi\u00ed a ob\u010derstven\u00ed<\/strong><\/p>\n

S\u00ed\u0165 \u010derpac\u00edch stanic ORLEN je sou\u010d\u00e1st\u00ed skupiny ORLEN Unipetrol, vlastn\u011bn\u00e9 mezin\u00e1rodn\u00ed skupinou ORLEN, kter\u00e1 provozuje v\u00edce ne\u017e 3 500 \u010derpac\u00edch stanic ve st\u0159edn\u00ed Evrop\u011b v sedmi zem\u00edch – v Polsku, \u010cesku, N\u011bmecku, Litv\u011b, Ma\u010farsku, Rakousku a na Slovensku. S\u00ed\u0165 ORLEN v \u010cesku zahrnuje celkem 446 \u010derpac\u00edch stanic s tr\u017en\u00edm pod\u00edlem na objemu prodan\u00fdch paliv 29 %. Jak po\u010dtem \u010derpac\u00edch stanic, tak objemem prodan\u00fdch paliv je s\u00ed\u0165 ORLEN l\u00eddrem \u010desk\u00e9ho trhu. Obl\u00edbenost zna\u010dky ORLEN u \u010desk\u00fdch spot\u0159ebitel\u016f potvrzuje fakt, \u017ee s\u00ed\u0165 \u010derpac\u00edch stanic ORLEN ji\u017e \u0161estkr\u00e1t z\u00edskala titul Nejd\u016fv\u011bryhodn\u011bj\u0161\u00ed zna\u010dka v \u010cesk\u00e9 republice a t\u0159ikr\u00e1t cenu Obchodn\u00edk roku.<\/p>\n

ORLEN na sv\u00fdch \u010derpac\u00edch stanic\u00edch nab\u00edz\u00ed prvot\u0159\u00eddn\u00ed pohonn\u00e9 hmoty Efecta s prokazateln\u00fdmi \u010distic\u00edmi \u00fa\u010dinky a pr\u00e9miov\u00e1 paliva Verva, kter\u00e1 vedle p\u00e9\u010de o motorovou soustavu maj\u00ed maxim\u00e1ln\u011b vylep\u0161eny v\u00fdkonnostn\u00ed parametry. Sou\u010d\u00e1st\u00ed nab\u00eddky jsou tak\u00e9 alternativn\u00ed paliva zkapaln\u011bn\u00fd ropn\u00fd plyn (LPG), stla\u010den\u00fd zemn\u00ed plyn (CNG), syntetick\u00e9 palivo HVO100 Diesel a bateriov\u00e1 a vod\u00edkov\u00e1 elektromobilita. Elektrickou energii poskytuje ORLEN na 294 dob\u00edjec\u00edch bodech, vod\u00edkov\u00e9 stanice provozuje na pra\u017esk\u00e9m .Barrandov\u011b a v Litv\u00ednov\u011b-Z\u00e1lu\u017e\u00ed.<\/p>\n

V\u00fdznamnou sou\u010d\u00e1st\u00ed nab\u00eddky je koncept ob\u010derstven\u00ed Stop Cafe, kter\u00fd tvo\u0159\u00ed kl\u00ed\u010dov\u00fd pil\u00ed\u0159 nepalivov\u00e9ho segmentu zna\u010dky ORLEN. V \u010cesk\u00e9 republice je Stop Cafe dostupn\u00e9 na 363 ze 446 \u010derpac\u00edch stanic, tedy na v\u00edce ne\u017e 80 % z nich. V r\u00e1mci cel\u00e9 mezin\u00e1rodn\u00ed s\u00edt\u011b je t\u00edmto konceptem vybaveno t\u00e9m\u011b\u0159 2 500 \u010derpac\u00edch stanic. Stop Cafe nab\u00edz\u00ed \u0161irok\u00fd sortiment ob\u010derstven\u00ed a potravin \u2013 od obl\u00edben\u00fdch hotdog\u016f a k\u00e1vy a\u017e po v\u00edce ne\u017e tis\u00edc produkt\u016f, v\u010detn\u011b balen\u00fdch potravin, hotov\u00fdch j\u00eddel a specialit v tradi\u010dn\u00edch, vegetari\u00e1nsk\u00fdch i vegansk\u00fdch variant\u00e1ch. Nab\u00eddka se neust\u00e1le rozv\u00edj\u00ed \u2013 pra\u017esk\u00e9 kompeten\u010dn\u00ed centrum ORLEN p\u0159ipravuje nov\u00e9 produktov\u00e9 \u0159ady zam\u011b\u0159en\u00e9 na zdrav\u00fd \u017eivotn\u00ed styl, v\u010detn\u011b sn\u00eddan\u00ed, pe\u010diva, hotov\u00fdch j\u00eddel a produkt\u016f priv\u00e1tn\u00ed zna\u010dky, kter\u00e9 budou reagovat na aktu\u00e1ln\u00ed trendy a pot\u0159eby z\u00e1kazn\u00edk\u016f.<\/p>\n

ORLEN d\u00e1le nab\u00edz\u00ed vlastn\u00ed tankovac\u00ed karty EASY a BUSINESS a provozuje dv\u011b mobiln\u00ed aplikace \u2013 v\u011brnostn\u00ed aplikaci ORLEN a aplikaci pro p\u00e9\u010di o v\u016fz Myc\u00ed digi linka.<\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

S\u00ed\u0165 \u010derpac\u00edch stanic ORLEN pokra\u010duje v rozvoji sv\u00e9ho gastrokonceptu Stop Cafe a startuje leto\u0161n\u00ed gurm\u00e1nskou…<\/p>\n","protected":false},"author":2,"featured_media":105245,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[6318,8097,331],"_links":{"self":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/105244"}],"collection":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/comments?post=105244"}],"version-history":[{"count":0,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/posts\/105244\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media\/105245"}],"wp:attachment":[{"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/media?parent=105244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/categories?post=105244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infokuryr.cz\/n\/wp-json\/wp\/v2\/tags?post=105244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}